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The War on Cars

Episode LVIII

The War on Cars

The War on Cars, LLC

Society & Culture, News, News Commentary

4.9937 Ratings

🗓️ 9 February 2021

⏱️ 47 minutes

🧾️ Download transcript

Summary

The Super Bowl is more than a football game — it's a massive opportunity for the automobile industry to inject slickly produced propaganda directly into the eyeballs of over 100 million television viewers. In these trying times, how did car companies handle the task of making their pitch to the public? What do these ads, dripping with nostalgia, say about America, politics and the future of our planet? What does Will Ferrell have against Norway? What was up with that Bruce Springsteen ad for Jeep? And what about all the ads that weren't directly about cars but had everything to do with car culture? Aaron, Sarah and Doug critique this carnival of capitalism and consumerism.

***This episode was sponsored in part by our friends at Cleverhood. For 20% off of stylish, functional rain gear designed specifically for walking and biking — and 30% off their new anorak rain jacket — enter coupon code WARONCARS at check out.*** 

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SHOW NOTES: 

Vulture rounds up all the 2021 Super Bowl Commercials.

Emily Atkin of Heated wants to talk about GM's Norway ad. Was it cover for the company's many years of climate denial?

Norway had a "56 percent EV market share for sales in 2019 while they were just 2 percent in the US." (Lili Pike at Vox.com)

"If Bruce Springsteen's Jeep commercial doesn't bum you out, congrats on the purchase of your new Jeep." (Chris Richards at The Washington Post)

This episode was edited by Ali Lemer. Our music is by Nathaniel Goodyear. Our logo is by Dani Finkel of Crucial D Design.

Find us on Twitter: @TheWarOnCars, Doug Gordon @BrooklynSpoke, Sarah Goodyear @buttermilk1, Aaron Naparstek @Naparstek.

Questions, comments or suggestions? Email us: thewaroncars@gmail.com

TheWarOnCars.org

 

Transcript

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0:00.0

Welcome back to the Cleverhood War on Cars Super Bowl pregame show and what a difference a year makes for team US DOT last year under Coach Elaine Chow.

0:13.4

Do you was doling out pork to highway projects in Kentucky

0:17.3

like a three for one special at Denny's.

0:20.3

This year Pete Buda Judge takes the reins.

0:23.4

Doug, what's your take?

0:25.0

Listen, Chow was great if you owned a cement mixing plant in Louisville,

0:28.8

that's for sure.

0:29.6

But now it's the boot, and he's talking about trains,

0:31.9

and he's talking about walkable and bikeable communities.

0:34.3

It's like night and day. I'm excited to see what's going to happen.

0:36.8

The boot's putting together a heck of a team but he is not married to Mitch McConnell and

0:41.6

that's a big difference. Sarah what do you think?

0:43.9

Well the boot brought in Trotenburg and you guys know I had my doubts about her when she was in

0:49.2

New York but up here in the big leagues I think it's the right role for her.

0:53.6

I like her as special teams coach at USDAOT.

0:56.6

She's a solid bureaucratic player.

0:58.8

She's comfortable with the system in DC.

1:01.2

She looks relaxed.

1:02.4

I'm expecting big things out of Trottenberg.

1:05.1

Boudiges in Trottenberg, you know, boot in the trots as they call them, they remind me

1:08.6

of Bella Chick and Brady, or like Brady and the Grunk, you know, who's the real star?

1:12.8

I'm excited to see this partnership going.

...

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