Episode 89: Hey Chicago, What's In Your Trader Joe's Shopping Cart?

Inside Trader Joe's

Trader Joe's

Arts, Nutrition, Health & Fitness, Food

4.7 • 4.2K Ratings

🗓️ 5 May 2025

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of Inside Trader Joe’s, we’re taking you inside our customers’ shopping carts to find out what keeps them coming back to Trader Joe’s again and again. For this edition of our Customer Cart Conversations, we go to Trader Joe’s number 691 in Chicago’s iconic Lincoln Park neighborhood. Captain Ken, a Chicago native – who may or may not have a favorite Chicago baseball team – gets up close and personal with the contents of customers’ carts, with questions about favorites. Along the way, we get some insights into how Trader Joe’s brings a little joy and deliciousness into their busy lives. We even talk to some Crew Members who share their go-to product recommendations for customers (and podcast listeners!). What’s in YOUR cart?

Transcript (PDF)

Transcript

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0:00.0	We did this on episode 79, and it was a lot of fun.
0:03.6	Made loud chewing noises?
0:05.1	No.
0:05.6	Put most of our freezer aisle into an air friar.
0:08.6	Not on episode 79.
0:10.0	Taste tested the dog treats.
0:11.9	Delicious, but no.
0:13.3	On episode 79, we sent our Inside Trader Joe's microphones to a neighborhood store and asked,
0:18.8	What's in your cart?
0:25.6	Oh, yes, with Captain JJ at our Studio City, California store. And today, we're going to our Lincoln Park store in Chicago with Captain Ken.
0:29.6	Let's go inside Trader Joe's.
0:36.6	I'm Tara Miller, director of words and phrases and clauses.
0:43.3	And I'm Matt Sloan, the culture and innovation guy at Trader Joe's.
0:47.1	Captain Ken is standing by in Chicago.
0:49.8	Now, captains are sort of like store managers, but as I've been known to say, they have better snacks.
0:55.6	Thanks for taking the time to do this, Ken.
0:57.3	Thank you, guys.
0:58.1	Always love talking to our customers.
0:59.9	The last thing we want to have happen is to bug anyone just there to do their shopping and get out.
1:05.1	So you think you'll find some customers who want to be on the podcast?
1:08.5	Absolutely. Well, we're trying to figure out what to put on a display or where to move stuff in the store or figure out if it makes sense for them. Who better
1:14.6	to ask but the customers? So they're used to me kind of having fun with them. You can ask them any
	...

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