4.7 • 4.2K Ratings
🗓️ 16 December 2024
⏱️ 20 minutes
🧾️ Download transcript
Every year, just as most of our holiday decorations are packed away and the world is focused on winter’s snowscapes and the coming thaw of spring, the product development teams at Trader Joe’s are laser-focused on the holidays, nearly a full year in the future. Consider this episode of Inside Trader Joe’s a bit of back-to-the-future, or at least back-to-the-present, where we take you inside the Holiday Tasting Panel. This is a multi-day sensory extravaganza, where our panelists focus all their attention taste, value, and all the attributes that make a product just right for the holiday season lineup at Trader Joe’s. Best of all, each of these gems is now available at your neighborhood Trader Joe’s, just for the ho-ho-holiday season.
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0:00.0 | All right, Tara, holiday movie trivia time. |
0:04.8 | I am ready. |
0:06.5 | When was the movie Elf made? |
0:08.6 | Oh, I looked that up because I knew you would ask about Elf. |
0:11.9 | That was made in 2003. |
0:13.9 | Nope. It was released that year, but filming began a year before in November of 2002. |
0:22.6 | What about Polar Express? Okay, let's see. Polar Express, Polar Express, 2004. |
0:26.6 | But filming began in May of the previous year. |
0:30.6 | Hmm, months and months in advance. |
0:32.6 | Similarly, here we are in the holiday season of 2024, and we've been getting ready for months. |
0:39.1 | I mean, years, actually. |
0:41.0 | We may not have any movie stars, but the holidays at Trader Joe's, they're quite a production. |
0:46.4 | Fortunately, we recorded some of our early meetings about this year's holiday products |
0:50.6 | way back in January. |
0:51.8 | So think of these as field recordings, and the field is a meeting in a conference room, which |
0:58.3 | also doubles as a training room. |
1:00.5 | Now, we don't normally record in this space, and we think we had enough microphones. |
1:04.9 | Let's check it out. |
1:06.0 | Let's go inside, I mean, really inside, Trader Joe's. |
1:10.2 | Music inside, I mean really inside, Trader Joe's. |
1:21.0 | I'm Tara Miller, director of words and phrases and clauses. |
1:25.3 | And I'm Matt Sloan, the culture and innovation guy at Trader Joe's. |
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