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Startups For the Rest of Us

Episode 784 | The Wealth Ladder: Six Levels of Financial Freedom

Startups For the Rest of Us

Rob Walling

Management, Entrepreneurship, Business, Marketing

4.8792 Ratings

🗓️ 22 July 2025

⏱️ 31 minutes

🧾️ Download transcript

Summary

What’s the real roadmap to lasting financial freedom? In this episode, Rob Walling chats with Nick Maggiulli about his new book, The Wealth Ladder. Nick explains how to identify your current financial stage and what it really takes to move up. They dig into how wealth changes your spending habits, why exits (not salaries) drive significant changes in net worth, and how your definition of freedom might evolve over time. Topics we cover:  (6:07) – Defining the six levels of wealth (11:49) – Why earning more isn’t enough (14:17) – How entrepreneurs build wealth (15:15) – The “0.01%” spending rule (31:13) – Can money actually make you happier? Links from the Show:  Invest in TinySeed Of Dollars And Data  The Wealth Ladder by Nick Maggiulli Just Keep Buying by Nick Maggiulli The E-Myth Revisited by Michael E. Gerber  Nick Maggiulli | LinkedIn Nick Maggiulli (@dollarsanddata) | X If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you! Subscribe & Review: iTunes | Spotify

Transcript

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0:23.7

Welcome back to another episode of Startups for the Rest of Us. I'm your host, Rob Walling, and today I welcome Nick Majuli, the author of a new book called The Wealth Ladder, that just came out today, actually. And if you decide you want to pick up a copy of that book, it's of course on Amazon.com. We will link to that in the show notes. But Nick is the C.O at Rittholtz Wealth Management, and he's been blogging of dollars and data since 2017, so almost nine years. He's an expert in data-driven personal

0:30.9

finance, and he's given a lot of thought to the levels of wealth that people achieve. And we're going to dive into the wealth ladder

0:39.6

during this call and how level one is being paycheck to paycheck. Level two is having grocery

0:44.6

freedom. It's a net worth of $10,000 to $100,000. And on a really interesting conversation. Nick

0:50.9

has given a ton of thought to this topic, and he backs it up with personal

0:54.5

experience, but also with data, and, you know, he's followed and read the studies around

1:01.0

money, happiness, and all these topics. During our conversation, Nick and I talk about ways

1:07.2

to invest and move up the wealth ladder. And if you're an accredited investor and you're

1:13.4

interested in indexing across hundreds of early stage ambitious B2B SaaS companies, you should

1:21.9

consider joining me and investing in Tiny Seed Fund 3. Our investment thesis at Tiny Seed is starting to prove out.

1:30.7

We've had some great exits recently with Jim Desk, who you've heard on this podcast, as well as

1:36.6

Scraping Bee. And if you're interested in investing in mostly bootstrap founders who are building

1:41.9

something different, head to tinyseed.com slash invest to check out some of our early results.

1:47.9

And if you decide to fill in that form, it goes directly to my co-founder, Anar's inbox,

1:53.0

and he will reach out to you.

1:54.5

Tinyseed.com slash invest if you're interested.

1:57.6

And with that, let's dive into my conversation with Nick.

1:59.9

Thank you. if you're interested. And with that, let's dive into my conversation with Nick.

2:13.7

Nick, my Julie, welcome to the show. Thank you for having me on, Rob. Yeah, it's great to have you here.

2:18.9

You are the author of two books, one from 2022 called Just Keep Buying. But the reason you're on the show today is this episode goes live on July 22nd, which is the day that the wealth

2:25.1

ladder will be available in Amazon and I'm guessing in all the places that you can buy books. So

2:31.2

decided to have you on. Yeah, I'm excited for the book launch. All right. So I'm curious, you know, you've written so much. So you blog at of dollars and data.com. You've been a very prolific blogger for the past eight years, nine years, eight years, it looks like. It'll be nine at the end of this year. So that's correct, eight and a half, let's say. Congrats. A lot of people, you know, so I used to, a lot of people used to be a blogger. I blogged from 2005 until like 2011, 12-ish, and then I've moved to podcasting and YouTube and all that. But you are like, this is a lost art. Is it working for you? Like blogging continues to be how you express yourself. Yeah, I love it. I just love writing. I think it's more

...

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