Hey, Pinkers, and welcome to episode 77 of the Pink Bike podcast. I'm Mike Levy, and I'm here with

other Mike, Mike Kassamer, with a bit of a bonus episode. A few days ago, Brian and I sat down with Robin Thurston.

Now, he's the CEO of Outside, which if you didn't hear the news a few weeks back, is the brand

that now owns Pink Bike. And we've got the interview with him coming up in just a few minutes.

So a bit of a primer first. Robin is a lifelong

cyclist that even raced professionally in Europe for a few years before moving back to the

US to pursue success in the business world that he definitely found, Kazimir. And that path

led him to some pretty interesting places, including a consumer genetics company called Helix

that he ran. So Brian and I talked to Robin for about an hour about all sorts of things,

but the whole point of this interview is to bring you guys up to speed about what's happening

at Pink Bike and what might happen down the road now that we're owned by

outside. In the interview, we talk about his long-term plans for Pink Bike, how us and Beta

Magazine might complement each other, and what's going to happen to that comment section?

Which is absolutely nothing. And yes, I also asked him about the dreaded paywall, Kazimer.

Robin told me that I probably won't be sent to work in the outside salt mines, but he does

have me on probation for a while, Kaz. He also told me to tell you he expects a listicle about

five-minute abs from you every day of the week.

I'm on it.

Yeah, also going to work on three minute abs because that's even better than five minute abs.

Oh, you beat me.

Top ten ways to get shredded without even trying on the way.

Right.

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