Ever wonder why some marketing messages resonate deeply while others fall flat? Is it the product, the price, or is it something else? Effective messaging is a topic that most online entrepreneurs aren’t putting enough attention on mastering, and that’s going to change today!  

In this episode, I share an exercise I give my students that really demonstrates what's available for you with great messaging, as well as a game-changing framework that connects your audience’s desires with your offer, and so much more. 

If you’re tired of guessing about what your audience wants to hear, and you want to learn the art and science of million dollar messaging that truly connects and sells your products and services, then this is for you! 

Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most! 

In this episode you’ll hear:

• What messaging is and why million dollar messaging isn’t about giving more value

• A powerful exercise designed to quantify the impact of great messaging and demonstrate the real power in mastering this skill  

• The science of sequence and why the order of your messaging is of utmost importance

• What the “Triple Planetary Alignment” concept is and the reasons that you can’t afford to ignore these three things 

• How great messaging will address the root cause of sales resistance and a reframe to see objections as valuable opportunities to connect with your audience on a deeper level 

• The two core functions of effective messaging and how to strike the right balance between them

• Why storytelling is the most powerful literary tool that you have for impacting another person’s life, plus some ways that metaphors can be used to make your message more engaging and relatable

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/731