Episode 634 | Naming Your Startup, Tapping Out a Niche, and Licensing Your IP

Startups For the Rest of Us

Rob Walling

Management, Entrepreneurship, Business, Marketing

4.8 • 792 Ratings

🗓️ 8 November 2022

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode 634, join Rob Walling for another solo adventure where he answers listener questions on topics ranging from naming your startup to initial aha moments and how to know if you have tapped out a specific niche. Episode Sponsor: Find your perfect developer or a team at Lemon.io/startups The competition for incredible engineers and developers has never been more fierce. Lemon.io helps you cut through the noise and find great talent through its network of engineers in Europe and Latin America. They take care of the vetting, interviewing, and testing of candidates to make sure that you are working with someone who can hit the ground running. When it comes to hiring, the time it takes to write your job description, list the position, review resumes, schedule interviews, and make an offer can take weeks, if not months. With Lemon.io, you can cut down on a lot of that time by tapping into their wide network of developers who can get started in as early as a week. And for subscribers of Startups For the Rest of Us, you can get 15% off your first 4 week contract with a developer by visiting lemon.io/startups Topics we cover: 2:38 - Naming your startup 6:02 - How to know if you tapped out a specific niche? 13:21 - Did you have an initial aha moment when you felt that this was the winning idea to start up? 22:25 - How would you value your time if you have a client that is gonna be competing in the same space? Links from the Show: MicroConf Europe If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you. Subscribe & Review: iTunes | Spotify | Stitcher

Transcript

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0:00.0	Bootsrapping cares if you can provide value to a group of businesses or individuals who are willing to pay for it.
0:08.0	And I view it as something that helped me improve my space in life, but also helped me achieve the freedom, purpose, and relationships that I had been seeking for so many years.
0:27.9	Welcome back to Startups for the Rest of Us.
0:29.9	It's another week, another episode.
0:31.2	It's great to be here with you.
0:32.2	Thanks for joining me.
0:35.0	I'm going to be diving into listener questions today.
0:38.8	I don't know if it's the YouTube channel taking off. You should check that out, microcomf.com slash YouTube, or if it's just our audience and our reach expanding through the
0:44.3	podcast and other avenues, but I'm getting a lot of listener questions these days, which is great.
0:49.5	Last week, I was in Atlanta for MicroConf Local, where I sat down with Ben Chestnut, the co-founder of MailChimp,
0:55.9	and did a what we call a SaaS snapshot where I asked him questions about starting up, about exiting,
1:01.1	you know, things he's learned in his 22 years as a SaaS entrepreneur, if you can believe it.
1:06.2	But while I was there, I took a few minutes to do a little workshopping, customer development, as I say. It was just talking to a few of the founders who had shown up for that event. And I was asking folks about their opinions of specific startups for the rest of us episode formats, ranging from we have interviews, sometimes I do founder hot seats, there's the hot take Tuesdays. There are question and answers. There's
1:28.2	Rob Solo Adventures and all these things and cut some really helpful feedback from folks. And
1:31.7	what I heard is that the Rob Solo Adventures give people frameworks and thoughts to chew on
1:37.0	and that a lot of the questions wind up relating, even if they're not specific to that founder
1:41.7	or that founder's niche, that the specifics and the thought
1:44.9	process of thinking them through is helpful. So it's good to have questions coming through. As always,
1:50.1	audio and video go to the top of the stack. And a lot of these are video today. And they really did
1:55.6	jump the line. I think we have almost 20 text questions now. And so if you're going to ask a question
2:00.5	and you want it answered really in the next few months, to be honest,
2:03.4	you're going to want to send it as an audio or a video question.
	...

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