Episode 570: #BizTipFriday Why MOST people are talking to the WRONG audience with Nicole & Dan Culver
The Mind Your Business Podcast
James Wedmore
4.9 • 1.8K Ratings
🗓️ 11 November 2022
⏱️ 19 minutes
🧾️ Download transcript
Summary
With a 90% client retention rate, my Master-Mind Members Dan and Nicole Culver are hyper-focused on data models that create frameworks to keep clients and produce steady results. Their obsession with creating "the simplest system to meet your goals" led to a surprising discovery they call … "The Rich Niche." In this #BizTipFriday edition of the podcast, you're going to hear all about it and how you can start talking to yours!
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In this episode you'll hear:
- What is a "rich niche" and how most people in online business are actually talking to the wrong people
- How Nicole and Dan initially came up with this concept
- What to look for in your own rich niche
- Why it's not about the price of your offer, and what really matters to your prospective buyers
- Tips and strategies for writing copy to use to attract a rich niche
For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/570
Transcript
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| 0:00.0 | Hi, I'm James Wedmore, and after building a multiple 7-figure internet business around |
| 0:08.7 | my content expertise, I became obsessed about transforming the struggling course career |
| 0:13.9 | coach and author into the inner-driven digital CEO. |
| 0:18.5 | In this segment, we'll explore specific actual strategies that you can deploy today to |
| 0:24.0 | get you paid. |
| 0:25.8 | This is the Mind Your Business podcast, Biztip Friday edition. |
| 0:33.0 | All right. |
| 0:34.0 | I'm here back in the studio with Dan and Nicole Culver, and we're doing a Biztip Friday |
| 0:39.0 | on something I can't believe you guys are going to share this with me because you just |
| 0:41.8 | kind of teased it to me before this. |
| 0:43.1 | It's so cool. |
| 0:44.4 | In one or two settings, let's let people know again what your business is. |
| 0:47.3 | I know you teach people a lot and help people set up automation evergreen in the business. |
| 0:51.4 | You want to talk about that? |
| 0:52.4 | Yeah. |
| 0:53.4 | We help experts bring their businesses online and create evergreen sales so they can get |
| 0:57.1 | sales every single week. |
| 0:58.9 | Love it. |
| 0:59.9 | Let's just jump right into it because I know people make a lot of mistakes when it comes |
| 1:03.4 | to trying to set up the evergreen. |
| 1:06.2 | So what are we going to talk about today? |
| 1:07.6 | So today we're going to talk about the rich niche and why most people are talking to the |
... |
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