Episode 525 | The Profit Problem: Facing Your Finances with Ciara Stockeland
The Jennifer Allwood Show
Jennifer Allwood: Christian Business Coach
5 • 1.9K Ratings
🗓️ 31 March 2025
⏱️ 44 minutes
🧾️ Download transcript
Summary
Today, I not only had the opportunity to meet Ciara, but I also got to sit down and talk to her about her life as an entrepreneur. She started at 13 years old, creating her own talent agency, franchised to 13 locations, filed for bankruptcy, and then landed back on her feet. Now, she helps others face their financial challenges and fix the problems that come with chasing profit.
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Transcript
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| 0:00.0 | Well, hey, friends, this is Jennifer. And this is the Jennifer Allwood Show, the podcast for women who want to find freedom in both their life and in their business. |
| 0:07.7 | I own a multi-seven figure a year coaching business. I'm also a certified life coach. So I have the honor of helping thousands of women every single month, make money in the online space and help them to get unstuck from whatever is holding the back, all without sacrificing their |
| 0:21.3 | faith or their family. In this show, you're going to get the very best life and business advice, |
| 0:26.0 | always with a healthy dose of Jesus. So buckle in, my friend. I'm so excited that you are here. |
| 0:33.5 | Welcome back to the podcast. Friends, I'm excited to chat with you today because I have a guest |
| 0:39.2 | with me today and I'm going to be introducing you to Sierra Stockland today. So it's funny, |
| 0:46.0 | you know how you're like one degree away from like so many different people, including Kevin Bacon, |
| 0:50.8 | or six degrees away or whatever. Well, Her and I know so many of the same |
| 0:54.8 | people but have not ever actually met. And so many people have told me, this is a girl you need |
| 0:59.8 | to know and have told her, this is a girl you need to know. And so I absolutely love what she does. |
| 1:04.6 | She makes numbers and reports and profits simple for business owners, creative business owners in particular. |
| 1:14.1 | So she started her first business, as you're going to hear, as a teenager. |
| 1:17.2 | Then she ended up like franchising a boutique. |
| 1:21.6 | There was, you know, she lost everything at one point. |
| 1:24.9 | They had to rebuild from scratch. |
| 1:26.5 | She built in and sold a wholesale |
| 1:29.4 | subscription box company in 18 months. So she has been at the top and down at the bottom and |
| 1:35.0 | back on the top again. So she understands business and she understands what it takes to rebuild. |
| 1:40.7 | She understands what it takes to, you know, look at your numbers and make sure that your |
| 1:44.7 | business is profitable. She wrote Inventory Genius and the book Profit Genius both. So those are |
| 1:50.1 | both books that have practical steps for financial success and super cool because she actually |
| 1:56.1 | testified before the United States Senate about business regulations and was representing like small businesses |
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