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Startups For the Rest of Us

Episode 514 | An Inside Look at MicroConf Remote

Startups For the Rest of Us

Rob Walling

Entrepreneurship, Management, Business, Marketing

4.9819 Ratings

🗓️ 15 September 2020

⏱️ 40 minutes

🧾️ Download transcript

Summary

Producer Xander Castro has been working on MicroConf since 2014 and is a long-time listener of the show, but this is his first time on the podcast. On this episode, we take an inside look at MicroConf Remote from a few weeks ago and discuss what worked well, what we'll do differently next time and the difficulties of translating events from in-person to remote. The topics we cover [03:26] Turning to virtual events [07:38] Stats & production technicalities for MicroConf Remote [17:12] What worked well: pricing, timezones, and programming [30:27] Things we learned from our first MicroConf Remote Links from the show MicroConf Remote Xander Castro | Twitter If you enjoyed this episode, let us know by clicking the link and sharing what you learned. Click here to share your number one takeaway from the episode. If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you! Subscribe & Review: iTunes | Spotify | Stitcher

Transcript

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0:00.0

Welcome to this week's episode of Startups for the Rest of Us. I, of course, am your host, Rob Walling.

0:05.0

In this week's episode, we take an inside look at MicroConf Remote, which was the event that

0:10.5

we threw two weeks ago. And I bring producer Xander onto the show for the first time ever. He's a

0:15.9

longtime listener of the show, of course, and he's been working on Microcomf since 2014, but he's been working full-time

0:22.1

on it for about the last year, and Xander has a background in event production. He's been on the

0:27.4

venue side. He's been involved in events for, I don't know, it's like a decade. It's a pretty

0:31.9

extensive experience he's had running events, and he does some pretty amazing things for us if you've ever been to a microcom we often get the question how big is your staff for running this event and he's always like oh it's just

0:43.2

me and the founders and people are like whoa because most events you know when we used to do starter and

0:48.9

growth back to back and there are 450 people there over the course of five days four and a half five

0:53.9

days you just have a half, five days,

0:54.3

you just have a whole event staff doing things.

0:56.9

And we really haven't.

0:58.1

And we really are that scrappy, to continue to be kind of that scrappy bootstrapped microconf ethos event.

1:04.1

And producer Sanders is a big part of why we're able to pull that off.

1:07.6

And so we have a great conversation about microcom remote.

1:11.7

It's a lot of inside baseball.

1:15.3

So, you know, if you don't care about it, that's fine too. We'll be back next Tuesday morning at normal time.

1:19.6

But we talk about the event, why we wanted to do it, some of the challenges and things we consider.

1:23.5

We talk about what worked really well and some things that we would do differently next time.

1:28.3

So with that, let's dive into my conversation with producer Xander Castro. Zander Castro, thanks so much for joining me on the show.

1:30.7

Hey, thanks for having me. First time.

1:33.3

Indeed. So if you go to Startups for the Rest of Us.com and you search for the phrase

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