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Real Business Owners

Episode 50: How to Market and Sell Your Sh*t

Real Business Owners

Trevor Cowley

Business

4.9713 Ratings

🗓️ 13 May 2020

⏱️ 48 minutes

🧾️ Download transcript

Summary

We’re back on our practical shit with a dose of sales and marketing 101! 

Both of us come from a background of sales, and we believe every entrepreneur should at least understand the fundamentals! In this episode, we cover tips for closing deals, how to not come off like an asshole, and how to leverage pain points so that everyone ultimately benefits.

Video of this podcast is available at YouTube.com/RealBusinessOwners.

Connect with us on Instagram and Facebook @RealBusinessOwners.

Need bookkeeping or accounting services for your business? Reach out to Easier Accounting at 888-620-0770 or by visiting EasierAccounting.com.

Transcript

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0:00.0

Real Business Owners.

0:03.1

Welcome back to the Real Business Owners podcast.

0:05.9

This is episode 50 with myself, Trevor Cowley, and...

0:11.3

Kale Goodman.

0:12.0

Kale Goodman.

0:13.4

You're T-Unit, bro.

0:14.6

Yeah, T-Unit.

0:15.2

You're going to be spitting off nicknames, man.

0:16.5

You're going to be T-U-N-N-T-unit today.

0:19.8

So we wanted to talk about a topic that we think is important, obviously,

0:25.9

to be successful in business in general. And it's kind of a hybrid topic, right? You know,

0:32.2

where you shouldn't have one without the other. So what we wanted to talk about today is, you know, sales and marketing, right?

0:40.1

Yeah.

0:41.0

Well, we were talking a little bit right before we jumped in because we're like,

0:43.9

what should we talk about today?

0:45.2

It's like, you know, right now, you know, we're going through this whole pandemic thing.

0:49.9

And man, it's like I feel like people are, you know, especially if you're in sales, you know, like you're having a little bit harder time.

0:58.3

You know, I know from talking to our sales representatives and I know that I still am in a sales role as far as getting more business out there from affiliates and they have sales companies.

1:08.4

And so everybody's kind of, you know, saying the same things.

1:11.7

Like, man, customers just aren't the same.

1:13.1

They're not reacting the same.

1:14.2

People are fearful.

...

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