In this breaking news edition of Startups for the Rest of Us, we have the first interview with

80 P&R of Conversio after he sold his company to campaign monitor for a life-changing amount of money.

This is Start Up for the Rest of Us, episode 467.

Welcome to Startups for the Rest of Us, the podcast, developers, designers, and entrepreneurs,

be awesome at building, launching, and growing startups. Whether you've built your fifth startup,

or you're thinking about your first. I'm Rob, and today with ADPNR, we're here to share our experiences to help you avoid the mistakes we've made. Welcome to this week's episode of startups for the rest of us.

I'm Rob Walling.

Each week on the show, we cover topics relating to building and growing startups in order to

provide a better life for ourselves and our family, but also to improve the world in a small

way.

And this podcast aims to highlight folks that are winning, highlight folks that are struggling, highlight

folks that have won, but let them talk about the struggles along the way.

Because frankly, a lot of the media seems to whitewash it and the TechCrunch articles we read

in Inc magazine and such.

I don't know.

They paint the picture that maybe that this is easy or that we should have millions in

revenue in the first couple years and that if you sell for less than a billion dollars,

that's somehow a failure. But it's not. We talk on this show about building businesses,

building real companies instead of building slide decks. We don't ask for permission to start

companies. We go and start them and we build real businesses with real customers who pay us real

money. Starting a company is hard. More than half of building a successful startup is managing

your own psychology. And we're going to dive into that today with ADPNR as we do a breaking

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