In this episode of Startups to the Rest of us, Mike and I talk about pricing. We talk about

doing customer development in a crowded space and about how much testing is too much testing.

This is Startup for the Rest of Us, episode 447.

Welcome to Startup for the Rest of Us, episode 447. Welcome to Startup to the rest of us, the podcast that helps developers, designers, and entrepreneurs be awesome at building, launching, and growing software products.

Whether you've built your first product or just thinking about it. I'm Rob. And I'm Mike. And we're here to share our experiences to help you avoid the same mistakes we made. So we're this week, man. Well, you remember how there was a couple of

weeks ago where I had mentioned that there was this ongoing Google app authentication approval

process I was going through? Yeah, seems like that's been going on for quite some time.

Yeah. Well, like I said, they had announced it back in,

I think, like October or November, but they didn't really give any details on it other than what

was published on their website, and they were slowly adding to it. And then earlier this year,

they started ramping up requests for information and all these additional things. And I got

an email the other day saying that they

were basically going to, you know, start yanking access. And I've actually been going back and

forth with a couple of people inside of Google who reached out. I just want to say thanks to those

listeners who do work at Google and have been listening. But they forwarded over a couple of my

emails and started pushing through some things. And hopefully things are moving a little bit faster, but I did just get an email this morning and saying,

okay, now you have to go through this security review.

So I'm trying to figure out or find out more information about exactly what that looks like

and whether it's absolutely required.

And I don't know, it's just been a red tape nightmare. It's really what it comes down to.

Yeah, and is, I mean, I have questions for you about this.

Like, it sounds like this could be an existential threat to blue tech.

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