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The Mind Your Business Podcast

Episode 393: Messaging That Shifts Your Audience’s Reality with Brandon Lucero

The Mind Your Business Podcast

James Wedmore

Entrepreneur, Business, Businessmindset, Entrepreneurship, Entrepreneurialmindset, Management

4.81.8K Ratings

🗓️ 17 August 2020

⏱️ 54 minutes

🧾️ Download transcript

Summary

I have an extraordinary episode for you today with my friend, and returning guest, Brandon Lucero! One of Brandon’s superpowers is messaging, and I believe it’s also one of the most important skills that are required for your business. It just happens to be something that I see so many entrepreneurs struggling with, which is why I’m so excited to bring you this conversation with him.

Brandon’s FREE 6-Part video series, The Content Revolution, is happening Tuesday August 18th, 2020. You can register at http://brandonlucero.com/cr right now!

If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me and Brandon, @jameswedmore and @iambrandonmlucero.

Haven’t left a review yet? All you have to do is go to http://jameswedmore.com/itunes, and thanks for your support of this show!

I want to invite you to help contribute to this podcast by submitting a question for the Listener Question of the Week edition of The Mind Your Business Podcast. All you have to do is go to http://jameswedmore.com/QA and record a question (under 4 minutes or less) that could be featured on an upcoming episode.

In this episode you’ll hear:

  • How the online world has shifted and what people are looking for right now
  • His thoughts on developing that “X-Factor” with your messaging
  • The 3 types of beliefs you must figure out before doing anything
  • Why removing things in your business is more valuable than adding more
  • How to figure out which of your industry’s norms are outdated
  • The importance of understanding deeper purpose versus results
  • Why giving away everything you have for free isn’t the answer

For full show notes and links, visit: http://mindyourbusinesspodcast.com/podcast/393

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Mind Your Business Podcast. Today we're going to uncover how to use

0:06.9

messaging that shifts your audience's reality. So stay tuned. I've built my business to over $9 million in sales per year. And this is the first

0:27.4

non-business business podcast that shows you how to apply the principles of spirituality, energy, and mindset

0:35.6

to create true and lasting success all from the inside out.

0:40.3

This is the Mind Your Business Podcast.

0:47.0

What's up, ladies and gentlemen, James Wedmore here.

0:49.0

Thank you so much for tuning into another episode here on the mind your business

0:53.5

podcast how the heck are you doing welcome back today we have an extraordinary

1:00.8

episode in store.

1:02.7

Returning guest here, Brandon Lucero,

1:05.1

he came on episode 147.

1:08.6

Good friend of mine, we've been business partners in the past.

1:11.9

Episode 147, we talked about integrating

1:14.7

spirituality and business and where those two roads

1:17.2

intersect for us in our own personal lives.

1:19.3

Great episode.

1:20.4

So I've brought Brandon back because one of his superpowers is around messaging.

1:26.2

It's around copywriting and the amazing work he's done.

1:29.5

I've brought him in front of my clients, my master my members, and every single time he blows their minds.

1:37.7

Because he's sharing and putting a formula to stuff that I think what I would say is one of the most important skills required

1:44.6

for your business that also becomes like the number one thing people are

1:48.5

struggling with if you're sitting there looking at your business saying but how do I say what I need to say in a way

...

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