Episode 386: Four W’s to Storytelling The Who? with Mariah MacInnes
Oh, My Health...There Is Hope!
Jana Short
4.9 • 336 Ratings
🗓️ 11 July 2022
⏱️ 23 minutes
🧾️ Download transcript
Summary
Part 3 of 4: WHO am I sharing my story with
In this episode of Oh My Heath ... There's HOPE! Jana talks with Mariah MacInnes.
Mariah MacInnes, the Founder of Content Queen is a passionate traveler, digital nomad, serial rambler, and a big dreamer with the purpose to inform and educate. Mariah has been in the marketing industry for over 5 years and has a background in Journalism and Public Relations.
A go-getter with huge energy and passion for writing, Mariah has recently found more of a balanced lifestyle after being diagnosed with 2 tumors in her bowel and pancreas. This health scare sent her on a self-health awareness journey, which she is always keen to talk about on social media and other content channels.
"If you want to connect with your community and find out WHO your audience is, start sharing your story. You will work out who resonates with you quickly"
This 30-minute episode is on:
1) Who is your target audience for your stories?
2) How do we define our target audience?
3) How do we create the right stories for our audience?
4) How do we connect with our target audience through storytelling?
This episode is about:
In this episode, Jana and Mariah discuss who is your target audience for your personal story? and how do you define that audience? How do we connect with our target audience through storytelling.
Get in touch with Mariah:
www.contentqueen mariah.com
@mariah_contentqueen
https://www.linkedin.com/in/mariahmacinnes/
Mariah's Free Offer:
If you want to add storytelling into your marketing strategy, to learn how to tell your story for maximum impact, get your hands on my FREE guide to storytelling for your business - https://sales.contentqueenmariah.com/storytelling
Get in touch with Jana and listen to more Podcasts:
https://www.janashort.com/
Show Music ‘Hold On’ by Amy Gerhartz https://www.amygerhartz.com/music.
Get Your Free Copy of Best Holistic Life Magazine! One of the fastest-growing independent magazines centered around holistic living.
https://www.bestholisticlife.com/
Grab your gift today: https://www.janashort.com/becoming-the-next-influencers-download-offer/
Connect with Jana Short: https://www.janashort.com/contact/
Transcript
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| 0:00.0 | We're back with Mariah McGannis with her four part series, |
| 0:04.1 | the four W's to storytelling. |
| 0:06.5 | Mariah is a founder of Content Queen. |
| 0:09.2 | She has a passionate traveler, digital nomad, |
| 0:11.9 | serial rambler, and a big dreamer |
| 0:13.8 | with a purpose to inform and educate. |
| 0:16.3 | Mariah has been in the marketing industry for over five years |
| 0:19.1 | and has a background in journalism and public relations. |
| 0:22.1 | She's a go-getter with a huge energy and passion for writing. |
| 0:25.8 | Mariah has recently found more of a balanced lifestyle |
| 0:29.2 | after being diagnosed with two tumors in her bowel and pancreas. |
| 0:33.8 | This healthcare center on a self-help awareness journey, |
| 0:37.9 | which she has always keen to talk about |
| 0:39.6 | on social media and other content channels. |
| 0:41.6 | And now she can teach you how to do the same. |
| 0:44.1 | We just finished recording part one, |
| 0:47.3 | which was the, oh, let me go there. |
| 0:49.9 | Why would anyone want to listen to your story? |
| 0:52.0 | That actually was part two that we just finished. |
| 0:54.2 | And you'll want to go back to part one |
| 0:55.4 | because I think part one is key. |
| 0:57.4 | And part one is what is storytelling for your business |
... |
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