Episode 377: TMBA377: How Does Your Business Feel?
Tropical MBA: Entrepreneurship & Founder Lifestyle
Dan Andrews; Ian Schoen
4.9 • 527 Ratings
🗓️ 23 February 2017
⏱️ 33 minutes
🧾️ Download transcript
Summary
http://www.tropicalmba.com/howdoesyourbusinessfeel/ http://www.tropicalmba.com/howdoesyourbusinessfeel/ Podcast 32:36 | Download | Stitcher | iTunes | Comment A short while back, Dan and Ian invited Rob Dix and Rob Bence on to the show to share their knowledge about property investment. During that conversation, the Robs spoke to Ian about a lot more than just investing in property. They have managed to build...
Transcript
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| 0:00.0 | Hey podcast listener, even if you are alone in your entrepreneurial journey, know that today, right now in your earbuds, you are joined by thousands of entrepreneurs from all around the globe seeking to grow better, more profitable, location independent businesses. |
| 0:17.8 | If you'd like to learn more about what we do and download our entire back catalog, |
| 0:23.0 | check out tropical MBA.com. |
| 0:32.4 | So a little while back, shortly after Ian bought his house that we will expressly not call the ranchette |
| 0:38.7 | anymore, we had the robs, and that's Rob Dix and Rob Bentz on the show to talk about |
| 0:45.6 | property investment. But during that conversation, and just after, I know Ian, you guys |
| 0:52.4 | ended up talking about a whole lot more. And we hadn't really |
| 0:56.6 | got into that on the show yet because it's much different than property investing. I mean, |
| 1:00.3 | basically, they've built an empire around their podcasts. You know, they have a 10,000 person |
| 1:07.2 | strong membership community. And they also have a business that sources and manages |
| 1:13.1 | properties for the clients that they find through their show. So it's really fascinating to hear |
| 1:18.0 | about their perspective about growing an audience around their expertise. What's interesting to |
| 1:23.2 | it about me is that with these types of businesses, they're not, and specifically like an audience-based |
| 1:28.9 | business, you don't run them the same way you'd run, say, an e-commerce business or an Amazon |
| 1:35.8 | business. In what way are they different? Well, it's not just all about X's and O's and maximizing |
| 1:42.0 | profit because you have a relationship with your audience, you know? Or maybe it is about X's and O's and maximizing profit because you have a relationship with your audience, you know? |
| 1:45.8 | Or maybe it is about X's and O's. Maybe it is about hugs and kisses. It's not about ones and zeros. |
| 1:50.4 | I think that's what you meant to say. You know, when you talk to Rob and Rob about their business, |
| 1:55.2 | it's obvious that it's not just about maximizing the bottom line, is that they're also concerned about the relationship |
| 2:02.0 | that they have with that audience. And that's why they've built such a successful one. |
| 2:06.3 | And they're also concerned with how they spend their time. They don't want to spend their time |
| 2:10.9 | maximizing every dollar that they can get from every listener. They want to spend their time |
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