Episode 366: TMBA366: A Conversation with Ricardo Semler
Tropical MBA: Entrepreneurship & Founder Lifestyle
Dan Andrews; Ian Schoen
4.9 • 527 Ratings
🗓️ 8 December 2016
⏱️ 41 minutes
🧾️ Download transcript
Summary
http://www.tropicalmba.com/ricardosemler/ On today's show, Dan and Ian are going to be speaking with someone who has inspired them both for a very long time. In fact, he is the author of one of the most cited books on this podcast.
Maverick is Ricardo Semler's account of how he was able to transform his family's traditional manufacturing business into an experiment that introduced the world to his innovative business practices. Even though the book is over 20 years old, today's entrepreneurs are still looking to it for inspiration.
Ricardo opens up about what his life has looked like since the book was published, and how he has began to spread those innovations to other aspects of society.
Transcript
Transcript
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| 0:00.0 | You end up giving yourself too much importance when you think that the book is out there. |
| 0:04.9 | What it's doing is really just another enzyme in the process. |
| 0:08.2 | It's one more catalyst that links up with what people were thinking anyway. |
| 0:16.7 | Hey, podcast, listener. |
| 0:18.2 | Even if you are alone in your entrepreneurial journey, know that today, right now in your earbuds, |
| 0:22.8 | you are joined by thousands of entrepreneurs from all around the globe seeking to grow better, more profitable, location independent businesses. |
| 0:30.9 | If you'd like to learn more about what we do and download our entire back catalog, Check out tropical MBA.com. |
| 0:44.5 | On today's show, we're going to talk with someone who's been an inspiration for us for a really long time. |
| 0:49.7 | In fact, he's the author of one of the most cited books of all time on this podcast. |
| 0:53.9 | Way back in, I believe it was 2006. |
| 0:57.1 | Was it Ian that we read Today's guest's book? |
| 0:59.8 | It was a long time ago and it was a very hard book to get. |
| 1:03.1 | I think you mentioned in the interview like we had to go to eBay. |
| 1:05.5 | Yeah. |
| 1:05.8 | The book's called Maverick. |
| 1:08.0 | And it's the account of how today's guest, Ricardo Semler, turned his family's |
| 1:13.0 | traditional manufacturing business into an experiment that showed the world what you can achieve |
| 1:18.7 | in a business. And not only through the writing of the book Maverick, but by countless |
| 1:23.8 | international delegations that came to visit Semcoe to see the innovations that Ricardo |
| 1:29.3 | was putting into place. Some of those innovations, including allowing his employees to set |
| 1:34.4 | their own salaries, hire their own bosses, and organize the factory floor the way they saw fit. |
| 1:39.8 | Essentially democratizing the workplace, which all these new tech companies think that they're the first ones to do ever. |
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