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Episode 341: Rich Boy Phone

Back to Work

5by5

Business, Society & Culture, Barriers, Dan Benjamin, Careers, Communication, Merlin Mann, Creativity, Work, Productivity, Constraints, Technology

4.72.3K Ratings

🗓️ 12 September 2017

⏱️ 96 minutes

🧾️ Download transcript

Summary

This week, Dan and Merlin convene to talk about today's big Apple event.

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Transcript

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0:00.0

Hello, hey, Marlin. How are you? I'm good. How are you doing? I'm doing very well. Good.

0:08.1

How's your afternoon? Fine. It's going good.

0:20.1

I'm reporting live from Apple's new campus.

0:24.7

Steve Jobs. Steve Jobs Theater. No, I should really say I'm reporting from very near the new campus.

0:34.0

I don't know if you've had a chance to review the videos. Beautiful, beautiful videos.

0:39.2

People are not allowed on the campus. Just in the theater part or the theater part, you're allowed

0:46.8

to come in as long as you're taking a photo of the theater to put on Instagram. The office buildings.

0:54.7

It has been determined at a high white level that people would detract from the naturalistic surroundings and the 9,000 trees.

1:06.8

So people will not be allowed in the building. I see. Did that seem weird at all? Am I wrong? No. It's like those minimalist desk photos.

1:15.3

Yeah. Where are the no people in the, even just for scale? I don't think there was a single person in any of those shots of the new building. It's weird.

1:22.8

They could put a cardboard cut out of a console or something. Put the black widow in there. Yes. Exactly.

1:30.0

I don't know. I get it. I mean, I guess it's just, it's strange. It just, it's not a weird tone to me. I think it's weird. It's a weird event.

1:38.4

It felt weird. Well, you watch the event. Yes. We rescheduled our recording studio to our special live breaking coverage. That's right.

1:46.7

Because you won't get a lot of that today. I thought it was weird. I don't know. I was weird. Well, I mean, Apple is a weird company.

1:57.8

If something felt weird about it, like what? I don't, you know, the thing is, I don't know how much of this I can write down to the fact that there was a big leak.

2:09.6

Late last week and a lot of the stuff that they were announcing was out there. You can't discount what that.

2:15.0

That does to your impression of the big event, but I don't know. I don't know. I mean, the stuff about Steve was nice.

2:23.7

I hope we're about done with all that. Yeah. I think we can be. I mean, you know, yeah, he had a big deal.

2:31.7

And obviously Tim, it was, you know, a lot of people were, you know, very moved by that. It was, it was nice. But like, my God, it's really, I don't know.

2:41.7

I don't know. I thought it was weird. I thought it was weird. I think, I think the fetishization of that building is odd.

2:48.4

I get that it's a big deal. We did a whole episode of another podcast that you, not a whole episode, part of an episode talking about this. But I don't know. I just, I think it's, I think it's strange.

2:57.6

The extent to which Apple's aesthetic relies on having a minimal number of human beings in it, except where it's necessary in order to demo the device.

...

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