Episode 302: TMBA302: Launch Lessons Learned and Details on Our October Event
Tropical MBA: Entrepreneurship & Founder Lifestyle
Dan Andrews; Ian Schoen
4.9 • 527 Ratings
🗓️ 7 August 2015
⏱️ 30 minutes
🧾️ Download transcript
Summary
http://www.tropicalmba.com/productlaunchlessons/ Today I posted our first ever public ticket offering to DCBKK. We've launched so many of these events now, and we've learned from a lot of our mistakes over the years. I wanted to take an episode to sort of walk through some of the lessons that we've learned in doing our product launches, and specifically doing event launches. I've invited Damian Thompson from SalesAbility.co on to the show to talk about the evolution of our DCBKK event. We are also going to be taking quite a bit of time to talk about what goes on at DCBKK, the types of people who come to the event, and what sets DCBKK apart from other conferences.
Transcript
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| 0:00.0 | Nah, man, we're done worrying about territory, man, what corner we got, what project. |
| 0:04.7 | Game ain't about that no more. |
| 0:06.2 | It's about product. |
| 0:07.7 | Yeah. |
| 0:11.1 | Hey, podcast, listener. |
| 0:12.6 | Even if you are alone in your entrepreneurial journey, know that today, right now in your earbuds, you are joined by thousands of entrepreneurs from all around the globe seeking to grow better, |
| 0:22.3 | more profitable, location independent businesses. If you'd like to learn more about what we do |
| 0:27.3 | and download our entire back catalog, check out tropical MBA.com. |
| 0:43.8 | So Ian's been challenging me to consider running ads on the show. |
| 0:46.2 | So I thought my first customer could be myself. So for our big conference this year, DCBKK, we are offering a limited number of tickets to qualified listeners of the Tropical MBA podcast. What |
| 0:57.4 | does qualification means? It means you must own a location independent business that generates at least |
| 1:02.0 | $50,000 in annual sales. Those tickets will be available until August 19th. That's two weeks. |
| 1:09.6 | And this is a great chance for busy entrepreneurs, |
| 1:12.8 | particularly ones with established businesses |
| 1:14.7 | that keep them very busy to get involved with the community. |
| 1:17.8 | You know, that's one thing I learned when we offered Barcelona tickets publicly |
| 1:21.3 | for our previous event was in Barcelona, |
| 1:23.4 | is that the people who took up the public tickets |
| 1:25.5 | were doing so in an effort to save time, |
| 1:28.1 | to sort of get on a fast track, as opposed to maybe getting a membership, if they don't know |
| 1:32.4 | anyone, especially in having to reach out with people directly and connect via threads and |
| 1:37.1 | things. They figured that this would sort of be a fast lane. And I thought it was great. It brought |
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