5 • 643 Ratings
🗓️ 11 September 2023
⏱️ 82 minutes
🧾️ Download transcript
Brian Littlefield is a BJJ Black Belt and Co-founder of Jocko Fuel.
On this episode, Brian shares the story of how he started working for Origin, how getting out of shape led him to discovering fitness and eventually being convinced by a friend to start Jiu-Jitsu. He also shares the story of his first Jiu-Jitsu class, the importance of leverage, how he sold Origin gis out of his car, the most useless supplements, the benefits of creatine, the most useful supplements for BJJ, what sets Jocko Fuel apart from other supplement companies, the new supplements coming out from Jocko Fuel, and the hardest lessons he has overcome in business.
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0:26.8 | What up, guys. So today's podcast we're going to have, or on today's podcast, we're going to have Brian Littlefield. He is the guy that, uh, that's, he started with origin back in the day, you know, and then he got into the whole jaco fuel thing. So we're going to talk about supplements with them. Um, sort of a, we're going to talk about supplements in general in the podcast, but obviously, you know, he's going to have a slant where he's coming from and he's going to share some of the stuff that he does with Jocco fuel to create supplements. And, you know, him and I have had conversations before about like really bad supplements that are like out there in the market and people talk about them. |
0:36.1 | And so, you know, we'll talk about it from that standpoint. |
0:38.3 | And obviously it's going to be a pro jaco fuel pro origin, um, kind of podcast. |
0:43.4 | One of the things I wanted to share with you guys before I get into the podcast is like |
0:46.8 | when I went to the, the first origin camp that I went to Pete brought me out to as kind of |
0:52.5 | just like a guest and, you know, teach a little bit, whatever. |
0:55.0 | I got there midweek and the day that my first day there, um, was the, the factory tour. |
1:01.0 | So they took you to the factory to see the, where the geese are made. |
1:04.0 | And then afterwards, they took us to the Jocko Fuel, uh, distribution place. I rode with Pete. So I got to like hang back with Pete and like so I'm just |
1:11.6 | kind of, you know, fly on the wall with his guys behind the scenes, right? And I'm just following him |
1:16.4 | around for like half the day. And I got to see a little bit behind the scenes, which I think is cool |
1:21.7 | because, you know, again, you know, I'm just following around with him. And then I saw Brian and Jocko, whatever. And I got to see those guys talk about their business. |
1:30.6 | And I got to see the way that they talked their employees about their business. |
1:33.6 | I got to hear the employees talk about their business. |
1:36.5 | And one of the things that's cool is from like the, it's not a show. |
1:41.7 | Right. |
1:41.9 | Like so I've been around guys who have done that thing where it's like they put on a front and then as soon as the lights are off, they turn into a different person, you know, which, you know, we all turn into slightly different people because if we know the lights are on, we like turn on a little bit. You know what I mean? When I mean, turn in a different person, I mean, they like flip the script and they're like, they don't really give a damn about what they're talking about. They're just trying to say it, right? |
2:04.8 | You know, think like politician type stuff, right? Where a person says this, but then that's not really what's going on. to them. I got to hear them talk to their employees with closed doors and like what is actually |
2:18.1 | important to the company. And when it came to like the supplements and the manufacturing of this |
2:23.0 | stuff. And so a lot of the stuff that you're going to hear Brian talk about when he's talking about, |
2:26.7 | we're trying to do the best job that we can make good supplements that, you know, are that have |
2:32.2 | integrity to the way they're made and they're good for people, |
... |
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