Episode 27: Trader Joe's Talks Beer and Beyond

Inside Trader Joe's

Trader Joe's

Arts, Nutrition, Health & Fitness, Food

4.7 • 4.2K Ratings

🗓️ 29 June 2020

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Whether you’re sipping from a glass or swigging from a can, beer may be the ultimate summertime beverage. In this episode of Inside Trader Joe’s, we take you deep into the history of beer, and jump into the present with conversations about the beer you’ll find at your neighborhood Trader Joe’s – including a discussion with one of our longtime brewery partners. Of course, when drinking beer, one must have snacks, so we have some snack pairings to suggest as well. How best to enjoy this episode? We suggest you pour your favorite brew, fill a bowl with snacks, sit back, and have a listen.

Transcript (PDF)

Transcript

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0:00.0	From the Trader Joe's mother ship in Monroeville, California.
0:02.9	Grab a frosty mug, maybe even fill it with hard celtzer,
0:06.8	and join us for another episode of Inside Trader Joe's.
0:18.4	I'm Tara Miller, the director of Words and Frazes and Closes.
0:22.2	I really enjoy Red Ale.
0:23.9	And I'm Matt Sloan, the marketing product guy.
0:26.8	And for me, well, the type of beer that I enjoy, it just depends.
0:30.9	I like stout, porter, but I also like half a vise.
0:34.8	Well, you are a complicated guy.
0:37.5	Once upon a time, long ago, and not very far away,
0:41.2	13.1 miles.
0:43.5	A very smart retail entrepreneur began a new type of convenience store.
0:47.9	Did the crew wear Hawaiian shirts?
0:49.9	I think I've heard this story.
0:51.4	It was mostly known then as the place where you got your wine and cheese and party stuff.
0:55.9	And beer?
0:56.7	Oh, yes.
0:57.3	As that store grew and grew,
0:59.9	and as other neighborhood stores named Trader Joe's were created,
1:03.2	and the product selection grew too.
1:05.7	We developed a reputation for great values on other products.
1:09.5	And we kept our reputation for wine and cheese.
	...

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