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Tropical MBA: Entrepreneurship & Founder Lifestyle

Episode 263: TMBA263: Building Low-Risk Software Startups

Tropical MBA: Entrepreneurship & Founder Lifestyle

Dan Andrews; Ian Schoen

Digital Nomad, Business, Ecommerce, Society & Culture, Amazon, Founders, Cash Flow, Places & Travel, Founder, Business Owner, Cashflow, Management, Entrepreneurship, Million, Operator, Operations, Profits, Distributed Team

4.9527 Ratings

🗓️ 25 September 2014

⏱️ 24 minutes

🧾️ Download transcript

Summary

http://www.tropicalmba.com/fatcat/ I'm in Bangkok this week, getting set up for DC BKK and I was very excited to run into our good friend David Hehenberger from WPCast.fm and FatCatApps.com. His products help marketers drive conversions from their Wordpress sites. This is really a full-circle moment for us, as David used to edit the show in the early days of our Podcast. David has since downshifted to focus on building a software company that he felt would be sustainable and generate income on his own terms. We're gonna be talking with David about how he got his company off the ground, how difficult it really is to develop a software product, and the challenges of working within the Wordpress ecosystem.

Transcript

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0:00.0

Hey, podcast, listener.

0:05.1

Even if you are alone in your entrepreneurial journey, know that today, right now in your earbuds,

0:09.7

you are joined by thousands of entrepreneurs from all around the globe seeking to grow better,

0:14.8

more profitable, location independent businesses.

0:17.8

If you'd like to learn more about what we do and download our entire back catalog,

0:22.9

check out tropical MBA.com.

0:31.7

I was not aware that you could walk into a luxury hotel and just rent a conference room.

0:38.0

Was not on my radar.

0:39.3

Take a listen.

0:40.7

It's quiet.

0:41.8

You can't hear any sweeping in the background.

0:43.6

It's a first for the TMVA podcast.

0:46.4

Free mints and water, a little bit more expensive than a cafe, but I'll take it.

0:49.5

I'm in Bangkok this week getting set up for DCBKK.

0:52.9

I was very pumped to run into my good friend

0:55.4

David Hehemberger from WPkast.fm and Fatcat Apps.com.

1:01.6

This is kind of like full circle because back in episode 50, David used to edit the show.

1:06.1

Then he worked with us.

1:07.2

Then he consulted for us.

1:09.0

And then he took a downshift from his consulting practice,

1:12.0

which was funding his lifestyle, funding his world travels. He took a downshift to focus on

1:17.0

building a software company that he felt like would be sustainable, that will give him a long-term

...

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