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Yeah, everybody, happy Thursday morning.

This is a podcast where we believe building a business is the best way to create more personal freedom and opportunity in your life and the lives of those around. You almost forgot our mission statement, though, buddy. Which is? Well, you said it. It came out, but you paused for a second. Right. I wasn't quite sure. I lost my way there for a hot second. Today you have heard already I am I am joined by my captain, my co-host, a man who drinks green tea for the color, not for the taste.

Correct.

All right.

So some quick news, Ian, follow us on Twitter at Tropical MBA, at anything.

Ian, why don't you tell us how you've been using Twitter marketing lately?

I'm getting heavy into Twitter, buddy. Actually, it's how Taylor is using Twitter marketing lately. I'm getting heavy into Twitter,

buddy. Actually, it's how Taylor is using Twitter marketing. He is the man on Twitter from the

portable bar company. And one of the things that we're experimenting with is doing a little content

marketing and then pinging these potential clients on Twitter. And actually it's been working out

pretty well. So

Taylor pings them. They come to our site. They see that we wrote an article about Tito's vodka,

whoever it might be. And then we start the conversation. So it's been a really good way for us

so far to start the conversation. Is Tito the guy that we mentioned on the show? Yes. Oh, wow.

That's cool. So the idea here is like if your product is interesting to somebody. A lot of times people are barking up weird trees. You know what I mean? Consumers don't want to hear about the build quality of our portable bars. So the question is, well, who does care? Well, Tito cares about the industry because he wants people to hear about his vodka. So if we can provide him with a platform for other people to hear about his vodka, Tito cares about the industry because he wants people to hear about his vodka.

So if we can provide him with a platform for other people to hear about his vodka, Tito's going to want to talk to us.

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