Episode 151: People, Purpose, and Pasture with Clay Conry

Regenerative Agriculture Podcast

AEA Marketing

Science, Natural Sciences, Earth Sciences

4.7 • 548 Ratings

🗓️ 17 April 2025

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Clay Conry is the host of the Working Cows Podcast. Clay's journey into podcasting stems from a blend of personal experience growing up on a South Dakota ranch, a love for conversation, and a desire to capture the wisdom of ranchers, influenced by his background as a youth pastor and his participation in the High Plains Ranch Practicum. Over seven years, Clay has built a platform that delves into regenerative agriculture, emphasizing holistic management and the importance of human and environmental relationships.

In this episode, John and Clay discuss:

The importance of managing personnel effectively for long-term success in agriculture
How addressing conflict directly and seeking mutual understanding fosters stronger, healthier relationships
The role of clear mission and vision statements in aligning teams and prioritizing meaningful action
Why building resilient relationships is as critical as managing land and livestock
How less-engineered plant and animal genetics can better utilize natural resources
The benefits of producing nutrient-dense, local food for both human health and community well-being

Additional Resources
To learn more about Clay, and to listen to the Working Cows Podcast, please visit: https://workingcows.net/

About John Kempf
John Kempf is the founder of Advancing Eco Agriculture (AEA). A top expert in biological and regenerative farming, John founded AEA in 2006 to help fellow farmers by providing the education, tools, and strategies that will have a global effect on the food supply and those who grow it.

Through intense study and the knowledge gleaned from many industry leaders, John is building a comprehensive systems-based approach to plant nutrition – a system solidly based on the sciences of plant physiology, mineral nutrition, and soil microbiology.

Support For This Show & Helping You Grow
Since 2006, AEA has been on a mission to help growers become more resilient, efficient, and profitable with regenerative agriculture.

AEA works directly with growers to apply its unique line of liquid mineral crop nutrition products and biological inoculants. Informed by cutting-edge plant and soil data-gathering techniques, AEA's science-based programs empower farm operations to meet the crop quality markers that matter the most.

AEA has created real and lasting change on millions of acres with its products and data-driven services by working hand-in-hand with growers to produce healthier soil, stronger crops, and higher profits.

Beyond working on the ground with growers, AEA leads in regenerative agriculture media and education, producing and distributing the popular and highly-regarded Regenerative Agriculture Podcast, inspiring webinars, and other educational content that serve as go-to resources for growers worldwide.

Learn more about AEA's regenerative programs and products: https://www.advancingecoag.com

Transcript

Click on a timestamp to play from that location

0:00.0	Hi, friends, this is John. Welcome back to the Regenerative Agriculture Podcast.
0:04.0	You know, I started this podcast years ago out of a sense of, I don't know, I don't want to say duty or obligation, because it was certainly,
0:12.0	it's something that I felt was very important and that we needed to capture stories and to make sure that some of the knowledge, the information that the elderly generation
0:22.6	held wasn't lost. And as time has gone by and as I've become more comfortable behind the
0:29.5	microphone, it's become a lot of fun. I really look forward to having conversations. And today I'm
0:34.5	joined by a fellow podcaster, Clay Conray from the Working Cows podcast. Clay, thanks for being here. And let's talk a little bit. There's many questions I'd like to ask you. I think of all, there's, there's now a number of podcasts in the regenerative agriculture space, which is quite different from when you and I started half a dozen years ago.
0:55.1	But what got you into it?
0:57.6	And how has the experience been like?
0:59.6	Well, it's an honored be here.
1:01.0	John, I really appreciate the opportunity.
1:03.7	The experience has been like drinking from a fire hose.
1:07.8	So I started with kind of grew up, didn't have a whole lot of interest in agriculture,
1:14.8	right? You know, we see the idyllic picture of, you know, the kids on the floor, carpet farming,
1:22.2	as they call it, you know, playing with their tractors and. And-
1:25.5	tractors and grain bins and elevators and everything else.
1:27.8	Right. That wasn't me. I had very little to zero interest in agriculture growing up.
1:35.4	You know, my parents deserve all the credit. They were heroes. They started a ranch in Western
1:41.9	South Dakota in the 80s from nothing.
1:45.2	And when everybody else is going broke, they're starting.
1:49.9	And so that was a difficult time.
1:52.0	You know, it took a lot of effort and all those things.
1:56.8	But it was my dad's passion.
	...

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