Episode 138: 7 Biggest Lessons from Launching Do Less in a "Do Less" Way: Part 2

Plenty with Kate Northrup

Kate Northrup

Personalfinance, Self-improvement, Entrepreneurship, Nervoussystemhealing, Education, Womensempowerment, Wellness, Pleasure, Metaphysics, Spirituality, Abundance, Embodiment, Productivity, Timemanagement, Business

4.8 • 697 Ratings

🗓️ 18 June 2019

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

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Summary

It’s lovely to hear about folks working 4 hours a week while having their best revenue months EVER or sending one email and making $50K, but do these stories not leave us wondering: Is this person full of sh*t? What’s the real story here? I was asked in a podcast interview the other day whether or not I’d managed to launch Do Less in a "do less" way. Like, was I really walking my walk with this launch? The answer is mostly yes. And a little bit no. (Because we’re all a work-in-progress.) Whether you’re launching a book or a program or a business or a dinner party, getting your creative work out there takes some oomph. But doing good work does not have to do you in. That’s why we recorded an episode of The Kate & Mike Show for you this week that reveals the 7 lessons learned while launching Do Less in a "do less" way. In this week’s episode you’ll hear: • The most important question you need to ask about your life before embarking on a launch • My big secret to self-discipline • How to launch something to sell for the long haul, not just to be a flash in the pan • My top tip for pitching podcasts and other media outlets so you stand out from the crowd • The most important ingredients that prevented me from getting sick or burning out (like I did during my last book launch) despite the fact that my life is way more full than it was 6 years ago Once you’ve listened, we’d love to hear from you: What are you launching right now? How can you apply the 7 lessons I shared to your own situation? You can get your own copy of Do Less and still receive incredible bonuses at http://katenorthrup.com/book! Kate wants to hear from you, and you can post about your #DoLess experiences on Instagram, DM her (@katenorthrup) or email [email protected]! Would you, or a company you know, be a good fit to sponsor The Kate & Mike Show? If so, let’s talk! You can email [email protected] regarding current sponsorship opportunities.

Transcript

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0:00.0	Hi, I'm Kate Northrop.
0:03.0	And I'm Mike Watts.
0:04.0	And we're partners in life, love, and business.
0:07.0	Welcome to the Kate and Mike Show, where we share insights and interviews on entrepreneurship, relationships, parenting, self-actualization, and making a life not just a living.
0:25.7	Hey, welcome to the Kate and Mike show. This is Kate. This is Mike.
0:31.6	So, wow. Last week's episode got a lot of traction.
0:35.5	Yeah, I guess we should talk about alcohol more. Our audience really wants to talk about sobriety and substances.
0:40.5	So I did not know that that would strike a chord in that way at all.
0:46.3	But you know, here's what's interesting that came to me today while I was teaching session one of the do less immersion.
0:52.2	Shout out to all the folks who are in the course with me right now.
0:55.6	It's really amazing how we discount the things that seem really, I don't know, like not a big
1:06.2	deal to us that are actually really extraordinary. So, for example, there's somebody in our origin incubator
1:12.7	who got asked to do something for a client, and it was something that was going to be really
1:19.0	easy for her to do and really joyful for her to do, so she automatically thought she shouldn't
1:24.7	charge much for it. And that was such an interesting awareness.
1:29.2	And what I really think is the thing that comes the easiest to us is oftentimes the thing where
1:38.1	we can add the most value or the thing that we don't think is that big of a deal or that we take
1:43.0	for granted about ourselves is often the place where we can add think is that big of a deal or that we take for granted about ourselves
1:45.1	is often the place where we can add the most value.
1:47.8	And that doesn't always mean monetary value because Mike and I didn't get paid for recording
1:53.0	that podcast episode last week really specifically.
1:56.6	But to me, the fact that I don't drink is not that big of a deal. The fact that you don't drink is not that big of a deal.
	...

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