Episode 136: TMBA 136 (LBP119) – Bro Pricing And The Most Important Model In Online Business
Tropical MBA: Entrepreneurship & Founder Lifestyle
Dan Andrews; Ian Schoen
4.9 • 527 Ratings
🗓️ 6 September 2012
⏱️ 34 minutes
🧾️ Download transcript
Summary
Dan and Ian got so many great questions from last week’s carefully orchestrated listener request that they decided to keep a few for future episodes that needed more than a quick answer.
In this episode they tackle this frustrating issue that plagues many an information product or intangible service provider
Head down and pencils up – this episode is full of pricing insights and strategies you need to have a successful online business, including:
When To Offer Your Customers Credit
Why The Guy Who Asks For Bro Pricing Isn’t Really Your Bro
How To Compete With Custom Pricing – The Bundled Pricing Trick That Works Everytime
What Price Anchoring Is
And The Most Important Pricing Model In Online Business
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Like an ATM. |
| 0:01.4 | It's so easy. |
| 0:02.7 | Overnight, instant online riches. |
| 0:09.5 | Hey, podcast, listener, even if you are alone in your entrepreneurial pursuit, |
| 0:13.7 | know that today, right now, in your earbuds, |
| 0:16.3 | you are joined by thousands of entrepreneurs all around the globe, |
| 0:19.9 | seeking to do the same thing you are. |
| 0:22.1 | If you want to know more about this program or this podcast, we want to get barraged by a lot of |
| 0:27.1 | annoying pop-ups, check out our website, lifestylebusinesspodcast.com. |
| 0:38.8 | Yeah, buddy, it's Thursday morning. |
| 0:41.3 | That is this time for another lifestyle business podcast. |
| 0:46.1 | Today I'm joined by my captain, my Magellan, my co-hostess with the most, is a man, |
| 0:47.0 | and I'm not kidding. |
| 0:52.9 | Once upon a time suggested that this very podcast be called the Business Lifestyle Podcast. |
| 0:56.0 | True or not true, sir? Is that a good thing or a bad thing? Either way, I have no recollection. |
| 0:58.0 | If you guys stick around to the end of the show, |
| 1:00.0 | we'll share with you a simple tool |
| 1:02.0 | that can help you generate more high-quality marketing content |
| 1:06.0 | for your business. |
| 1:07.0 | And if you're interested in getting into the Kindle |
| 1:09.0 | or e-book marketplace, this tool is a game changer. |
| 1:13.2 | So you're going to want to stick around for that. |
... |
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