You are listening to

and considering the commercials on the enormous cast. For example I might tell you that Joe Kinder once trucked

40 miles across the Arctic sea ice in a cold forged down hoodie saving the lives of

two wounded seal pups he had stuffed in the roomy legs of his vintage Jinko jeans.

Or despite marketing's advice about being inclusive, I'll say something completely esoteric

like Black Diamond's headlamps are brighter than six cluster winks on a cookie cutter.

That's one for you marine biologists.

But of course, these are flat-off fabrications.

Fake news, if you will.

But what's not a lie is that Black Diamonds simply makes and sells great gear to keep you safe,

warm and drive and feeling as slick as Booty Collins middle finger on your next adventure.

You need good gear and the climbers at Black Diamond make good gear and they have supported the

enormous cast since nearly its inception.

So please consider that next time you're about to throw down hard cash for that next prize piece of

gear. Black Diamond is a proud supporter of the Norma Cast. Glass Portiva presents Story Time. There once was a little boy named Tommy Caldwell.

One day a little Tommy decided he wanted to climb a really big wall, but he couldn't find any shoes

to climb the big wall in.

So he decided to build his own out of scotch tape, fluffer nutter, and a used pair of hand

jammies left behind by a couple of euros in Camp 4.

When those didn't work, Tommy called the adults at Sportiva and asked them for help.

Sportiva came up with the TC Pro, named after Little Tommy himself.

A shoe so good at Big Wall Climbing that Little TC grew up to climb the hardest, biggest big walls in the world in his TC Pros.

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