Episode 13: Maria Sharapova

Boardroom Talks

Boardroom Podcast Network

Business, Entrepreneurship, Sports

4.4 • 620 Ratings

🗓️ 28 October 2020

⏱️ 65 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, Rich talks to Maria Sharapova, a former tennis world #1, and champion of each of the sport’s four Grand Slam events. During her career, she won nearly $40 million in prize money, while also building the foundation for sustainable wealth through savvy endorsement choices, visionary equity deals, and tireless hard work. In 2020, when Forbes Magazine listed the top 10 highest-paid female athletes, nine of them were current tennis pros. This is in part a legacy of the business road map Sharapova paved. But you don’t need to be a tennis pro to benefit from her insights. In 2010, a Harvard Business School course “Maria Sharapova: Marketing a Champion” examined the strategy of “Team Sharapova.” And on this podcast, the former tennis star talks openly about the tough transition to the US after emigrating from Russia as a child, how winning Wimbledon changed the trajectory of her off-court business, and how she evaluates potential brand partners.

Transcript

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0:00.0	What's up everybody?
0:05.9	Welcome to the boardroom out of office podcast.
0:08.3	Here as always with my man Gianni.
0:10.1	What's up?
0:11.3	And today we have a guest from the world of tennis and business.
0:15.9	Somebody that I'm excited to speak to.
0:17.7	She's a former world number one.
0:19.4	She holds a career grand slam winning Wimbledon french u.s open australian if it was up to me i'd want to win the u.s open first just because i'm from new york but damn she went all four she's earned over 40 million in prize money but beyond that she's become this incredibly successful and savvy business woman.
0:38.7	And I'm just pumped to talk to her.
0:40.5	So without further ado, please welcome to the show, Maria Sharapova.
0:44.6	Hello, hello.
0:45.9	Hey, guys.
0:46.8	How are you?
0:48.0	I'm great.
0:49.6	I'm doing well, back in New York City, slightly afraid of the noise that might come through from the streets of the city,
0:56.7	but I'm happy to be on.
0:58.2	Thanks for having me.
0:59.3	Thank you.
1:00.1	And we're in the city as well.
1:01.4	So this feels good.
1:02.6	This feels like a real New York edition of our podcast.
1:06.8	So I want to ask you a question.
	...

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