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The Jewelry District

Episode 129: Guest Greg Verras

The Jewelry District

JCK

Fashion & Beauty, Business News, Business, Arts, News

9.925 Ratings

🗓️ 28 August 2024

⏱️ 29 minutes

🧾️ Download transcript

Summary

JCK editor-in-chief Victoria Gomelsky and news director Rob Bates talk with Greg Verras, watch design director for Shinola, a Motor City icon beloved for its “built in Detroit” timepieces. Greg shares his unlikely journey from a skateboard startup in his garage to high-end watch designer. He touches on what inspires new Shinola timepieces and collections, the hallmarks that make them uniquely American (casual accessibility meets heirloom quality), the wisdom of approaching new trends with care and caution, and the power of storytelling to sell product.Sponsored by Tracr: tracr.com

Transcript

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0:00.0

Welcome to the Jewelry District, a podcast by J.C.K. brought to you by Tracer. Today, Rob Bates and Victoria Gamowski talk with Greg Veras, design director of watches for Shinola.

0:30.0

Hey, everyone, welcome to the jewelry district.

0:33.1

This is Victoria Gamelski, editor-in-chief of JCPayK and J-C-K Online.com, calling in from Los Angeles.

0:40.2

And I'm with.

0:40.9

Rob Bates, news director of J-C-K and J-C-K-Online.com, calling in from New York City.

0:48.6

How you doing?

0:49.6

Doing good.

0:50.3

It's like back-to-school and a little hot. I don't, I don't like going back to school when

0:56.5

it's like 100 degrees out, but not that I'm in school, but I still feel like it's unfair to have

1:01.7

kids go running around in like 100 degree heat. They should be in the pool. That's where they should be.

1:06.7

I'll be on vacation when this airs. That's right. Your annual vacation.

1:11.2

Where are you going?

1:12.7

We're not doing, actually, we're not really doing anything.

1:15.1

We're going to our second home, my boyhood home in New Jersey.

1:19.6

So it's not the most exciting vacation, but it's cheap.

1:24.3

So we like that.

1:25.8

That's exciting.

1:26.4

We like that aspect of it.

1:27.5

Yeah.

1:28.2

And it's, you know, where I'll be actually next week when this episode is drops is, I'm going to Montana to go to a sapphire mine.

1:36.0

Wow.

1:36.7

That's cool.

...

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