Episode 111 — Lamentation Not Condemnation
Exponent
Ben Thompson / James Allworth
4.6 • 832 Ratings
🗓️ 21 April 2017
⏱️ 62 minutes
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Summary
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| 0:00.0 | Hi, James. Ben, how are you? Very comfortable. I'm very comfortable with the hi James. I feel |
| 0:05.5 | it's really in my wheelhouse. I want to keep doing it. We are back to our regular routine. It was |
| 0:10.6 | crazy how much that splitting, switching things up just through, it made me remember what it was like |
| 0:17.2 | right back at the beginning. It felt like going back to being a podcast number |
| 0:21.9 | 101 or zero two all over again. Well, it is podcast one. I believe it was podcast one-one, correct? |
| 0:28.2 | That is true. That's a lot of podcasts. I know. It's crazy how it adds up when you do it every week. |
| 0:38.1 | Our thinks... |
| 0:39.3 | I forgot how to read an ad. |
| 0:42.5 | On that note, our thanks to Melchimp for sponsoring Exponant, as they do every week. |
| 0:47.4 | Speaking of every week, that's the segue I was trying to make. |
| 0:50.8 | Melchimp can help you automate your marketing to get back to work. |
| 0:53.2 | With Melchimp, you get enterprise level automation without any of the headaches. |
| 0:56.7 | For example, you can send an onboarding series of emails to introduce new subscribers |
| 0:59.7 | to your business organization. |
| 1:01.4 | You can automatically fall up with customers after a purchase and recommend other |
| 1:04.4 | products that they'll love. |
| 1:05.1 | Surprise your best customers with a coupon triggered by the shopping behavior. |
| 1:08.5 | Remind customers of products left in their car and encourage them to complete their transaction. |
| 1:11.7 | There's all sorts of things you can do with MailChimp to automate your marketing and get back to work. |
| 1:15.5 | There are things to MailChimp for sponsoring exponent. |
| 1:18.5 | You already know what I'm going to say because you made me very acutely aware of it last week. |
| 1:24.2 | Thanks, guys. |
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