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Exponent

Episode 101 — TV is the Oak Tree

Exponent

Ben Thompson / James Allworth

Technology

4.6832 Ratings

🗓️ 20 January 2017

⏱️ 68 minutes

🧾️ Download transcript

Summary

Ben and James discuss why different types of media have responded to the Internet with varying degrees of success. Presented by MailChimp Links Ben Thompson: The Great Unbundling — Stratechery Chris Dixon: How Bundling Benefits Sellers and Buyers — cdixon blog The Netflix Backlash: Why Hollywood Fears a Content Monopoly — Hollywood Reporter Ben Thompson: Netflix and the Conservation of Attractive Profits — Stratechery Ben Thompson: The Jobs That TV Does — Stratechery James Allworth: The Blessing of Failure — Medium Hosts Ben Thompson, @benthompson, Stratechery James Allworth, @jamesallworth, Harvard Business Review Podcast Information Feed iTunes SoundCloud Twitter Feedback Presented … Continue reading Episode 101 — TV is the Oak Tree

Transcript

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0:00.0

Hi, James. Ben, how are you? I'm good. You declined to open the podcast. I was just sitting here

0:06.4

in silence waiting for you. No, that was that, I think that might have been a one-time thing,

0:11.4

or at the very least, folks might have to wait for another 100 episodes or 99 episodes now

0:16.7

before that, that event recurs, I'm afraid. Look you're doing math on the fly i know i know

0:22.7

well given i just flew 14 hours across the pacific ocean actually that much that much math on the fly

0:28.7

i'm impressed i can do so so in the opposite of like drinking coffee and waking up in the middle

0:33.2

the podcast you might fall asleep in the middle of the podcast podcast. Yeah, if you hear a clunk and then

0:37.9

snoring, that's not someone sitting in the back seat. That's not, that's not commentary on my

0:43.6

rambling. It's more likely to be commentary on mine, but no, it's not commentary on your rambling,

0:51.1

not at all. Well, we are sponsored as we are every episode by MailChimp.

0:55.8

MailChimp offers automation.

0:57.3

You can let your marketing get back to work.

0:59.9

With Melchimp, you get enterprise level automation without any of the headaches.

1:03.3

You can send an onboarding message to introduce new subscribers to your business or organization.

1:07.7

You can automatically fall up with customers after purchase and recommend other products

1:10.8

that they'll love. Surprise your best customers with a coupon triggered by their

1:13.9

shopping behavior. Remind customers of the products they left their cart and encourage them to

1:17.5

complete their transaction. Reengage inactive subscribers. There's all sorts of interesting tools you can

1:22.4

do with MailChimp for your business. I am a Melchimp customer at Straitory. That's why I'm happy to have them

1:29.3

as a sponsor for this podcast and our thanks to them for sponsoring exponents.

1:33.6

Yeah, it's a useful feature if you are on a flight across the Pacific Ocean and want to get

1:39.9

in touch with your customers. You don't have to do a thing. They do it all for you.

...

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