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Make it count with SumUp. Download the app or find out more at sumup.com.uk. Look, I don't want to offend the other guests, but Will Ahmed might be the most impressive

guest we've ever had on this podcast. Age just 22, while still a student at Harvard, he founded

Whoop, a wearable health tracker that measures the minutia of your heart rate data to give you

insights into your strain and recovery. Ten years later, the company was valued. a wearable health tracker that measures the minutia of your heart rate data to give you insights

into your strain and recovery.

Ten years later, the company was valued at $3.6 billion, and Woop is won by athletes

across the world from LeBron James to Michael Phelps.

Will's story is incredible, but what I found most impressive was his insight into building a business, building a

big idea business, something that reinvents the way we see things or the way we do things or the

way we think about our health in this example. His lessons that he learned along the way,

both from raising funding to setting up the right type of

team to breaking down his own walls when it came to the things that made him, in his words,

not the best leader that he could necessarily be. I think that it's a truly invaluable story

and the advice and kind of wisdom that he dropped on

this podcast is some that I think I will remember for a very long time.

Before we get into the episode, if you could just go to the podcast on Spotify and give us a

rating, you can choose the rating, but let's be honest,

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