Welcome to AirBiscuits, I'm Link.

And I'm Rhett.

Joining us today at the round table of dim lighting

are Barry Taylor and Ben Ebrel,

two of the four founding members of Sorted Food,

one of the most popular cooking shows on the YouTube's

with over one million subscribers.

Okay, now cooking shows are more popular than ever,

but what sets Sorted Food apart is not only

they are friends, but it's the way that they interact

with their fans.

They create more than just videos teaching people

how to cook recipes, they tap into their fan base

to create a social media platform dedicated to cooking,

sharing recipes, sending photos, suggesting things

for them to make.

You like taking photos of your food or you're beyond that.

Every once in a while, I'm tempted to do it.

I feel self-conscious, but I still do it.

Your self-conscious, I think this conversation is like,

I should be on a shame.

Yeah, unabashedly.

...