So the average number of video streaming services utilized by the United States users has fallen

for the first time. Wow, and I'm not quite sure what to make of this. The research firm,

Omedia, OMDIA, put out a report that said the figure declined from 7.23 is the average in U.S.

households in November to 7.06 in April. So it doesn't seem like a big decline, but it is a

decline. So I guess that we're thinking we're at the ultimate limit to the number of services a

consumer will be able to manage. And the U.S. growth seems to be stumbling and maybe we've hit

the new ceiling. I don't know. They still continue to say that Netflix and Disney will be fine. And

they don't mention this here. I don't know that I guess Prime doesn't count because you have to

be prime is part of the full Amazon package. They haven't split that up yet, which I would think

is going to come soon. But we'll see while pay TV is largely stable on their subscription video

on demand. And they increasingly have consumers using the what they call the AVOD, the advertising

based video on demand. We'll see. I know that we're, you know, it's tough to manage access to

all the content that we're getting. I love it. But it is, you know, you have to decide what

content you're going to use and what content is having this show on and that show on. I love it.

But okay, it's still on the rise in the UK. They're at 5.78 services per user. But that's still,

you know, way below the average of the United States users. So we'll see maybe if the economy

has something to do with it, people are starting to realize, oh, you know, maybe I don't need to

spend that for that particular streaming service. And I'm kind of that way with YouTube TV.

Now, you know, they, they keep jacking the price up on YouTube TV plus all the other streaming

devices, streaming services. It's, it's getting to be, you know, a couple of bucks out of your

pocket, a couple of bucks out of your pocket. And perhaps with the economy starting to struggle a

little, maybe we all need to visit that, that little budgeting issue that we have with streaming

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