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SaaS Interviews with CEOs, Startups, Founders

EP 592: Bugsee Raises $1.2M Launches Pricing to Help You Know Why Your Mobile App Crashes with CEO Alex Fishman

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 8 March 2017

⏱️ 14 minutes

🧾️ Download transcript

Summary

Alex Fishman, the founder and CEO of Bugsee, a bug reporting tool for iOs and Android.

Famous Five:

  • Favorite Book? – The Hard Thing About Hard Things
  • What CEO do you follow? –  Henry Worth
  • Favorite online tool?Gmail
  • Do you get 8 hours of sleep?—I wish
  • If you could let your 20-year old self, know one thing, what would it be? – "You want start playing in the startup ecosystem as early as possible when you have less commitments and less things to worry about"

 

Time Stamped Show Notes:

  • 01:18 – Nathan introduces Alex to the show
  • 01:31 – Bugsee is bug reporting tool for iOs and Android
    • 01:51 – Bugsee provides video network and blog, leading out to the event
    • 02:15 – You will not only know that the app crashed, but what led it to crash
  • 02:50 – Bugsee is a SaaS model and they price based on the app size
  • 03:19 – For an app that has 500K users, it will cost $500
  • 03:40 – Bugsee provides different levels of value
  • 04:33 – Average customer pay per month
  • 04:45 – Bugsee started in January 2016
    • 05:01 – Bugsee started charging in December 2016
  • 05:20 – Bugsee has 1100 sign ups and 30% have used Bugsee
  • 06:22 – Alex mentions why he calls users as customers, too
  • 06:40 – Most customers are given free tier to continue using Bugsee
    • 07:11 – New customers use the plan available
    • 07:30 – The limitations of Bugsy's free plan
  • 08:52 – Number of paying customers
  • 09:20 – Bugsee is funded by K9 Ventures
    • 09:33 – Bugsee has raised $1.2M
  • 09:40 – Bugsee had a previous failed attempt
    • 09:53 – The cap table had been reset by Bugsee
    • 10:43 – The previous attempt was in July 2015
  • 10:57 – Team size
    • 11:05 – The team is remote
  • 11:24 – The Famous Five

 

3 Key Points:

  • Users are also customers, regardless of whether you sell them on something or not.
  • Having a failed attempt does NOT mean you should give up.
  • Start playing in startup field as early as possible and while you're still free of obligations.

Resources Mentioned:

  • Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel
  • Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal
  • Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • The Top Inbox  – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
  • Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket
  • Freshbooks – Nathan doesn’t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
  • Show Notes provided by Mallard Creatives

Transcript

Click on a timestamp to play from that location

0:00.0

This is the top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base.

0:09.0

You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have.

0:16.0

I'm now at $20,000 per talk.

0:18.0

Five and six million.

0:19.0

He is hell-bent on global domination.

0:21.2

We just broke our $100,000 unit sole mark.

0:23.9

And I'm your host, Nathan Latka.

0:27.5

Okay, Top Tribe, this week's winner of the $100 is Zach Ferran.

0:32.7

He's a 22-year-old Apple employee, and he's listening to the show and loving it for your chance to win

0:39.5

a hundred bucks every Monday simply subscribe to the podcast on iTunes now and then text the word

0:44.9

Nathan to 3344 to prove that you did it to enter Nathan Latka here this is episode 592

0:53.4

and coming up tomorrow morning you'll learn from

0:55.8

XOR data which launched in January 2014 and now and over 12 months they've built they

1:03.4

put in $800,000 just to build the software now they raised 6 million to date and they just

1:09.7

announced on the show,

1:10.9

they raised an additional 2 million for 8 million total. They're up to 10 people now.

1:16.6

Good morning, everybody. Nathan Latke here, and our guest today is Alex Fishman. He is the founder

1:22.7

and CEO of a company called Bugsy.com, which we're going to learn all about.

1:28.8

Alex, are you ready to take us to the top?

1:31.2

Yes, thank you very much for having me.

1:31.5

Good.

1:34.0

So tell us what Bugsy does, and how do you make money?

...

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