Ep. 521: John Jantsch Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

Michael Covel

Investing, Business

4.6 • 730 Ratings

🗓️ 20 January 2017

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

My guest today is John Jantsch, an author, speaker and marketing consultant. His company is Duct Tape Marketing and he has been around 29 years offering insights. His new book is “SEO For Growth.” John seeks out knowledge for his own personal growth, which then spills over into helping out clients.

The topic is his book SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs.

In this episode of Trend Following Radio we discuss:

Benefits of podcasting
Evolution of podcasting and blogging
SEO
Behind the scene of the Google algorithm
Seven stages to your hourglass
Critics and criticism
Voice activated searching

Jump in!

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I’m MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I’m proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show.

To start? I’d like to give you a great piece of advice you can use in your life and trading journey… cut your losses! You will find much more about that philosophy here: https://www.trendfollowing.com/trend/

You can watch a free video here: https://www.trendfollowing.com/video/

Can’t get enough of this episode? You can choose from my thousand plus episodes here: https://www.trendfollowing.com/podcast

My social media platforms:
Twitter: @covel
Facebook: @trendfollowing
LinkedIn: @covel
Instagram: @mikecovel

Hope you enjoy my never-ending podcast conversation!

Transcript

Click on a timestamp to play from that location

0:00.0	This is Trend Following Radio, where great thinking comes alive.
0:10.9	Nobel Prize winners, legendary traders, bestselling authors, and the pros that know what drive us irrational human beings.
0:21.2	I am your host, Michael Coval.
0:24.0	Not filtered, raw, honest.
0:27.4	That's my passion.
0:33.2	My guest today is John Jench.
0:35.8	He's an author, speaker, and a marketing consultant that helps small businesses.
0:40.7	You're probably going to recognize his name. You're definitely going to recognize his company name, duct tape marketing.
0:47.0	John has been around for 20 plus years offering fantastic insights.
0:52.4	Look, I'm an entrepreneur at heart, and I always love guys like John that can make me think.
0:58.4	He sees the nitty-gritty, he sees the details, and he sees the big picture.
1:03.9	His newest work, SEO for growth, is out now.
1:07.7	And I hope you enjoy this conversation today with John Jens.
1:20.9	Music now. And I hope you enjoy this conversation today with John Janch. So John, as I'm going through your work, one of the things that I love is as a guy who's been
1:27.2	online making money in one way or another since
1:30.7	1996, I'm sure new people can look at your work and go, oh, that's cool, that makes a lot of
1:36.8	sense. That sounds practical. That's reasonable. That's logical. That sounds spot on. But when you've lived it and made a decent amount of money online and seeing the ups and downs,
1:49.7	I read your work and I go, oh, you know, I've always known and I've lived a good part of this,
1:56.6	but perhaps I didn't focus on it as much.
2:00.4	It's kind of like you know it's true, but then when you put it in print, you just go,
2:05.2	damn, why did I not focus on that even more?
2:08.5	That's absolutely true.
	...

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