Well, well, it seems McDonald's has finally caved in.

They have bent the knee to a plant-based meat line.

I know! The Mick Plant is coming to markets next year.

Not all, just some.

They're going to join rivals like Burger King, the... Not all, just some.

They're going to join rivals like Burger King, the Impossible Whopper,

and Duncan has Beyond Sausage, and it's changing its menu

to match increased consumer demand for veggie alternatives.

Is that consumer demand really there?

I don't know. McDonald's said they beat their earnings estimates last quarter and

they're pursuing a strategy that shows businesses less about creating magic from scratch and more about borrowing ideas

and making them your own. It's going to launch their long-awaited loyalty program, pioneered by Starbucks, and planning to roll out a

crispy chicken sandwich in the style of Popeyes as well.

So goody, goody, goody. McDonald's bends the knee to the plant-based meat line

Mick Plant. They're gonna have a crispy chicken sandwich and they're gonna have a

loyalty program.

McDonald's.

McDonald's.

I thought you were on the forefront of things.

Apparently not. Welcome to Chewing the Fat.

We have talked about it before here on chewing the fat about the universities and businesses

for that matter who now have head of diversity, you know

...