Ep. 406 • The Best of THG: Building The Clientele You WANT
The Hair Game
Salon Republic
4.6 • 570 Ratings
🗓️ 14 July 2025
⏱️ 47 minutes
🧾️ Download transcript
Summary
This episode is all about building your clientele. Not from a simple numbers perspective, however. We want to help you build a clientele that is specific to the services and people you WANT. We put together audio from clients and industry professionals to give you strategies, advice, and techniques to fill your books with the people you WANT.
SHOW NOTES:
Ep. 59 - Street Interviews #3 – How clients find their stylist
Ep. 45 - Lucas Doney @lucasdoney
Ep. 160 & 161 - Ryan Weeden @ryan.weeden
Ep. 157 & 158 - Victor ValVerde @victorval
Ep. 126 - Amanda Lyberger @thehairygodmotherr
Ep. 124 - Maximizing Your Success as an Indie Hairdresser w/ @philipwolffhair @nealmhair @dasibstudio & @edithnavarroartist
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Transcript
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| 0:00.0 | I'm thrilled every single day. I walk in with a skip in my step and a jump in my in my strut because everybody that I'm going to see that day, I'm excited about seeing that person. And that's a clientele by design. |
| 0:14.7 | Hey, this is Nina Covener with Passion Squared. This is Anthony Pazos. I'm Jessica Warburton. |
| 0:19.8 | Hey, this is Ryan Whedon. Welcome to the Hair Game Podcast. |
| 0:26.6 | Hey, everybody, Donovan here, producer of the Hair Game Podcast. This week, we are going to give you the |
| 0:32.6 | best of episode about building your clientele in case you missed it. We released this a few years ago. |
| 0:37.4 | Check this out. It's a compilation of some of our best clips regarding building your clientele in case you missed it we released this a few years ago check this out it's a compilation of some of our best clips regarding building your |
| 0:41.4 | clientele here's the question do you have a normal hairstylist that you go to |
| 0:47.4 | regularly or do you find somebody new each time you first normal like right normal |
| 0:52.9 | one both of you. |
| 0:55.0 | Okay. |
| 0:56.0 | So when you found your normal hairstylist, how did you find them? |
| 0:58.0 | From her. |
| 0:59.0 | She's my best friend's best friend, so. |
| 1:01.0 | And it's cheap. |
| 1:03.0 | Okay. |
| 1:04.0 | That's really funny. |
| 1:06.0 | Okay, so friend of a friend. |
| 1:09.0 | Okay, got it. |
| 1:10.0 | All right, I'm standing here with... |
| 1:12.0 | Carolina. |
| 1:12.8 | Hello, Carolina. |
| 1:13.7 | Where are you from? |
... |
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