Ep #359: MVP: Selling General Life Coaching

Make Money as a Life Coach®

Stacey Boehman

Entrepreneurship, Buildingatribe, Branding, Sales, Networkmarketing, Self-improvement, Business, Lifecoaching, Influence, Marketing, Education, Impact

4.6 • 831 Ratings

🗓️ 29 October 2025

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Are you putting pressure on yourself to pick a niche before you're ready? Many coaches believe they can't succeed without specializing, but that's simply not true. In this episode, I explain how to sell general life coaching with confidence and why it's one of the best ways to strengthen your skills. You'll hear examples of coaches with thriving businesses who work with clients on everything from business goals to relationship challenges, proving that general life coaching can be both valuable and profitable.

I share why selling general life coaching is a powerful opportunity to master the foundational tools of coaching. You'll learn how to talk about your offer in a way that creates clarity, not confusion, and why your energy, not your niche, is what attracts clients. If you're ready to stop overthinking your niche and start selling the value of coaching itself, this episode is for you.

If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k !

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to the Make Money as a Life Coach podcast.
0:08.8	We're sales expert and master coach Stacy Bayman teaches you how to make your first 2K,
0:13.9	20K and 200K using her proven formula.
0:19.1	Are you ready?
0:20.7	We're going to talk about how to sell general life coaching.
0:25.0	So in episode 62, I talked about when to pick a niche.
0:29.7	If you haven't listened to that podcast, make sure you go back and listen to that one first.
0:37.2	I address when to specialize and when to not.
0:41.6	And today, for those of you who are in a place where you are not ready to specialize,
0:46.6	I'm going to talk to you about how to sell general life coaching. Because many of you think
0:52.0	it can't be done. it can't be done well.
0:56.0	You have no idea how to do it.
0:58.9	You feel confused as hell about it, and you're pushing yourselves to specialize before you're ready
1:05.6	as a way to get out of this experience.
1:09.5	Instead of putting your energy into figuring out how to sell it.
1:16.1	So before we dive in, I want to give you some references of some great coaches that I know
1:22.1	doing a great job of selling general life coaching.
1:26.9	So Laura Schwartzbaugh, one of 200Ks students, is a life coach for life coaches.
1:33.5	She helps you manage your shit so that you can manage other people's shit.
1:38.6	That's not actually her slogan, but that's what I just made up here the way that I imagine it.
1:45.3	So Lindsay Mango sells life coaching tools to people who wants at above average life in all areas. She
1:53.1	helps you apply her process to change so that you can change your life so that you can then
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Stacey Boehman, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Stacey Boehman and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.