Ladies and gentlemen, welcome to episode one of the Big Four, presented by the Tackle Talk podcast.

This four-part series takes a behind-the-scenes look at the four largest parent companies in fishing tackle

who collectively own and control over 80 of the biggest brands in baits, rods, reels, line, and accessories.

Today's guest is Senior Vice President of Fishing at GSM Outdoors, Crispin Pauley.

Episode one of the Big Four presented by the Tackle Talk podcast starts right now.

Hello everybody. I'm Bill Dance, and you're listening to Tackle Talk.

This is the Tackle Talk podcast. Brought to you by The Rodlocker, premium gear and expert advice from a staff you can trust.

Now, here's your host, Andrew Hayes.

Hey, everybody.

Welcome to the first episode of a very special project here at the Tackle Talk podcast as we begin our series on the Big Four in Fishing Tackle.

But before we dive into the episode today, I want to do things a little differently for these episodes.

Today, we're going to thank our great partners here at the Tackle Talk podcast right off the bat

so that you can listen to these entire episodes completely uninterrupted once the conversation begins.

So first, we have to give a big thank you to our title sponsor, the Rod Locker.

The Rod Locker is an incredible family-owned tackle shop located in Evansville, Indiana,

that blends the selection and pricing of a big box store with the impeccable service and

level of care that you get from your small-town tackle shop.

Chad, Brian, Hans, Jacob, everybody over at the rod locker is incredible.

No matter what you have questions about, if you're looking for a particular model of a rod or reel,

or you have a question about a bait, they are there to help.

And not only do they have an incredible selection of new rods and reels,

they also have the internet's best selection of lightly new rods and reels, they also have the internet's

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