Ep. 3488 Woke Cracker Barrel SURRENDERS after TOTAL COLLAPSE!!!
Turley Talks
podcast@turleytalks.com
4.8 • 1.3K Ratings
🗓️ 27 August 2025
⏱️ 15 minutes
🧾️ Download transcript
Summary
Corporate America just witnessed one of the fastest collapses of a woke branding campaign in history. Cracker Barrel’s failed rebrand and overnight capitulation proves that “go woke, go broke” is no longer a warning—it’s a reality. From Trump’s Truth Social post to the backlash on Main Street, this episode breaks down how consumer politics are reshaping the business world and why companies ignoring American values are paying the price.
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Highlights:
- “Cracker Barrel’s $700 million rebrand disaster and rapid reversal.”
- “Trump’s decisive role in forcing a corporate surrender.”
- “The rise of consumer politics and “boycotts vs. buycotts”.”
- “How HR and marketing fueled the woke wave in corporate America.”
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Transcript
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| 0:00.0 | The liberal globalist order is at its brink and awakening a new conservative age. |
| 0:06.5 | I'm Dr. Steve Turley. |
| 0:07.7 | Join me every day as we discover answers to today's toughest challenges and explore the |
| 0:14.1 | revitalization of conservative civilization. |
| 0:18.0 | This is Turley Talks. |
| 0:20.6 | They're calling it corporate suicide. Companies going woke, |
| 0:26.2 | inevitably going broke. And one of Americana's most iconic restaurant chains learn that lesson |
| 0:33.6 | the hard way in literally 48 hours. Stick me to the very end of this video because we're |
| 0:41.0 | going to see precisely why the era of go woke, go broke ain't just a slogan anymore. It's the |
| 0:47.7 | new reality of American business, a reality that has progressive leftists in an absolute panic. |
| 0:55.0 | Hey gang, it's me, Dr. Steve, your Patriot Professor, here to help you make sense the madness |
| 1:00.0 | as the far left desperately tries to stop the unstoppable rise of a new conservative age |
| 1:07.0 | that you're making possible every single day. |
| 1:10.0 | So if you want a front row seat on how you |
| 1:12.0 | are changing the world in ways you never even imagine, make sure to smack that bell and |
| 1:16.8 | subscribe button. One programming note, I will be on the Tim Pool show tonight. Tim Pool |
| 1:21.9 | IRL at 8 p.m. Eastern, so make sure to tune into that. I'm very, very excited for that. And you did it again. |
| 1:31.4 | You changed the world again. Well, you and with a little help from Donald J. Trump, but together, |
| 1:37.6 | you are an unstoppable force. Yesterday, August 26, 2025, 25, Cracker Barrel, old country store, shocked corporate America by announcing a complete reversal of their controversial logo rebrand. |
| 1:55.3 | But not before Trump himself weighed in and essentially forced their hand what may be the fastest corporate capitulation |
| 2:02.7 | in modern business history. So as many of you know, just last week, CEO Julie Felsmissino |
| 2:09.9 | just, I mean, her resume reads like a corporate consultant's playbook. She's been at Starbucks. |
... |
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