What's the best platform for my side hustle idea?

And in fact, do you start with your idea, if you've got a bunch of ideas or you settle on one idea, let's say, do you go out and say, okay, I've got the idea what is the best platform?

Or perhaps do you kind of go the other say, okay, I've got the idea what is the best platform? Or perhaps

do you kind of go the other direction and say, I've got a platform in mind. I really like TikTok,

for example. I really like LinkedIn. Or it could be like a medium. I really like podcasting. What is

the best podcast I can create? Like which approach do you take? And honestly, both

approaches have merit. And so we've seen plenty of case studies that go one way or the other.

Today's caller is trying to figure this out. They want to remain platform agnostic. And they're like,

you know, I've got to, I want to focus on my idea and not think so much about

the platform.

Should I start with business fundamentals?

You know, what do you think about that?

And it's a helpful way of thinking when you're trying to figure out, okay, what is the

best next thing for me to do?

There's all kinds of things I could do.

How do I make this choice?

How do I not just be swayed by all the different content and data and information that's

coming my way each day when I think, oh, I should be doing this, I should be doing that.

Really, you want to be strategic or at least a little bit intentional about thinking through,

how do you spend your time? You know, which side hustle ideas are you able to move forward with?

So let's hear from this caller.

As I said, I think this can be helpful to lots of folks, detailed question and my answer coming right up.

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