Hello, friends. What's up? Welcome back to another episode of Sidesaw School. Did I mention

yesterday, in fact, I'm pretty sure I did, that we have just completed 3,400 episodes. This one is,

in fact, 3401. Thank you so much for being out there all this time or even if you're new

thanks for joining us i'm excited to bring you new stories every day today an art director turns

passion for puppets into profit passion for puppets into profit she is in fact an advertising executive

who discovers the world of puppet fabric and unlocks an all-new career.

She turns her passion for puppets into payables.

I should have put that in the title as well, Payables Profit.

Whatever it is, she's found a way to do something she enjoys and get paid for it, which is, if we're going to be really simple and reductive, the entire point of side hustle school. I want you to be able to do something you enjoy and get paid for it, which is, if we're going to be really simple and reductive, the entire point

of side hustle school. I want you to be able to do something you enjoy and get paid for it. Okay.

So when you hear these stories, think about how you might apply this kind of thinking or the

practical steps that the person took, how you might apply that to your own idea, your own

side hustle idea, your next business idea,

something you're working on. And of course, it could be completely unrelated to the topic at hand.

Maybe you're not into puppets. Yesterday, we had a story about a Hoboken, New Jersey blog,

like a very specific regionally targeted blog that had something like 25 employees now, which is crazy, right, for a blog.

And so maybe you're not in New Jersey. Maybe you're not into puppets, but there's something

you can do as well. And so that's why I'm giving you all these different stories. Without

further ado, art director turns passion for puppets into profit or payables, profit and payables,

let's say, both of those, the story is coming right up.

Lori Nickerson, an advertising art director, knew she didn't want to work behind a desk.

Eight hours a day staring at a computer screen, left her sad, sore, and searching.

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