Lemonada.

What's up, everybody? I'd like to wish you a happy Independence Day.

This is, of course, an American holiday that occurs every 4th of July.

We've got a worldwide audience, so if you are not in the United States,

I can still wish you a happy Independence Day. Independence, of course, is a wonderful value.

Independence, autonomy, ownership. You can always ask yourself at any point in life,

what am I doing to create more independence for myself so that then I can do more of what is

important to me, including service to others. It's not all about yourself, but independence is good. So happy independence day.

Today's question, loosely related, how do I turn digital nostalgia into a creative business?

Is late 90s internet culture more than just a vibe? We're going to explore whether digital

nostalgia can become a sustainable

business or if perhaps it's better left as a passion project. Now, this was kind of a throwback.

I was thinking about some things in the 90s or from the 90s, AOL away messages. Some people

might remember that. Other people are like, I have no idea what that is. Blurry webcam, selfies,

lime wire

playlists for a whole generation. These were kind of tech milestones and also emotional

touchstones. So we're going to hear from a listener, Logan. He is a self-proclaimed internet

history nerd. He wants to turn digital nostalgia into a creative business. The question is,

are people actually willing to pay for this, or is it just fun to look at? It's kind of like selling memes. I had a creative business. The question is, are people actually willing to pay for this,

or is it just fun to look at? It's kind of like selling memes. I had a question once.

I don't think we ever ran it as an episode because somebody was like, hey, I want to sell

memes. Well, people like to look at memes. They like to share them, but do they want to go and

...