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Side Hustle School

Ep. 3053 - Weekend Workshop: Test, Test, and Test Again

Side Hustle School

Chris Guillebeau / Onward Project

Business, Entrepreneurship, Careers

4.83.3K Ratings

🗓️ 11 May 2025

⏱️ 7 minutes

🧾️ Download transcript

Summary

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: testing!

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.

Show notes: SideHustleSchool.com

Email: [email protected]

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com

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Transcript

Click on a timestamp to play from that location

0:00.0

Lemonada.

0:10.9

Weekend workshop, test, test, and test again.

0:14.9

Welcome, friends, welcome side hustle school community.

0:17.5

Thank you for tuning in, episode 3,053.

0:22.6

As part of our weekend workshop series,

0:28.7

it's all about helping you learn the key steps to a new side hustle in 2025, or perhaps later,

0:33.6

one step or concept per week. It includes activities, examples, and more, and of course, it's all free. Today we're talking about testing. Oh, and I should say we're using the book Side Hustle from Idea to Income in 27 days. That is our text. It's available wherever

0:42.1

books are sold. And I'm going to take you through those key steps. Today, we're on day 20.

0:47.4

We've actually had 20 weeks of the year so far. So day 20 is all about test, test, and test again. If you want to hear some of the earlier episodes

0:54.8

in this series, you can just go to the website, sidestle school.com. They're all freely available

0:59.0

there. But today's learning objective is discover how to test your business ideas and offers

1:03.8

to continuously improve your results. And a key point is success in the side hustle world is not

1:09.8

about guessing. It's about testing to find

1:12.7

what really works. Our example today is Gabby Orcutt, who famously got paid for posting on Pinterest.

1:20.6

Got paid a lot. Got paid $40,000 a year. Not a bad little side income, right? Also, this starts back a few

1:26.8

years ago. Maybe she's making more now, I'm not sure.

1:29.4

Whatever the number is, she started posting images on Pinterest just for fun, just like most

1:34.4

Pinterest users.

1:35.6

And then when she realized she could earn money from her pins, she didn't just randomly post

1:39.3

content.

1:40.2

Instead, she systematically tested different approaches.

1:43.7

She experimented with various types of images,

...

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