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Side Hustle School

Ep. 3042 - STORY: Fashion Buyer Creates Quirky Comfort Craze

Side Hustle School

Chris Guillebeau / Onward Project

Business, Entrepreneurship, Careers

4.83.3K Ratings

🗓️ 30 April 2025

⏱️ 7 minutes

🧾️ Download transcript

Summary

Kyle Bergman has always had a unique and edgy taste in fashion. Then, thanks to one viral Buzzfeed article, he was able to create a brand that appeals to other people like him.

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.

Show notes: SideHustleSchool.com

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Visit Chris's main site: ChrisGuillebeau.com

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Transcript

Click on a timestamp to play from that location

0:00.0

Lemonada.

0:10.9

Fashion buyer creates quirky comfort craze.

0:13.8

This is a fun one.

0:15.7

We're going to look at the story of sloveralls.

0:18.3

Swoveralls are a combination sweatpants and overalls. We first feature this story

0:23.3

long ago in episode 394. Here we are in episode 3,04 with an update, a remix. And once a week,

0:32.8

this year, we're bringing you some remixes of our best stories from those early years.

0:36.4

If you were not listening back in

0:38.0

2018 or 2017 even, these stories are completely new. And if you were listening, well, you get a

0:43.5

little bit of a remixed version. Maybe you have an incredible memory. I don't. So it's been fun for me

0:49.2

to go back to these stories. This is the story of Kyle Bergman and his Swoveralls, a fashion item, a fashion line,

0:56.1

which is still around today and still selling. It started from a viral BuzzFeed article,

1:01.8

which you're going to hear about. He was able to go on and create a brand that appeals to

1:06.1

lots of people. Very fun project, very fun story in the fashion industry. I'm going to bring it to you

1:10.8

after this quick shout out to our sponsor. Hey, Julia Louis Dreyfus here. If you listen to me on my

1:18.6

Wise and Me podcast, you probably already know that I'm an investor and an evangelist for the Mill

1:24.1

Food Recycler. There are a lot of reasons to love Mill, but for me, it's all about the

1:29.0

impact. Keeping food out of the garbage is one of the most powerful things we can do to help the

1:33.5

planet every single day. We're talking banana peels, carrot tops, old takeout. When that stuff heads to

1:39.8

the landfill, it becomes a huge driver of climate change. If you already compost, great. But of course,

1:45.8

there's the smell, the flies, the running to the curb every day with a little leaking compost bag

1:50.8

made of cornstarch. That's where mill comes in. It makes keeping food out of the trash as easy as

...

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