4.8 • 3.3K Ratings
🗓️ 25 April 2025
⏱️ 6 minutes
🧾️ Download transcript
How do you turn being an industry outsider into a strength? In this episode, we explore how to practice creativity while building trust and credibility with customers.
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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0:00.0 | Lemonada. |
0:02.7 | I got a cool question from a listener named Beatrice. |
0:14.0 | She launched a collection of scarves, like statement scarves, and she has no background |
0:20.0 | in textiles. |
0:21.1 | She was just like, this would be a cool business for me. |
0:24.4 | What can I do? |
0:25.5 | You know, how can I leverage the other skills that I have? |
0:28.5 | So she took an unconventional approach. |
0:30.3 | This has been a selling point for her. |
0:31.7 | But she's also worried about how to reassure customers that her products are high quality |
0:36.0 | and worth their trust, since this |
0:37.7 | isn't her background. So if you're in a situation where you're trying to break into an industry |
0:41.4 | where you don't have formal training, it can feel intimidating, but sometimes that perspective |
0:46.1 | is exactly what sets you apart, right? So how do you turn being an industry outsider into an |
0:51.6 | advantage? How can you use that outsider status as a strength? |
0:55.9 | Let's talk about it. That's today's question. Welcome to Saitistle School detailed version and my |
1:00.3 | answer coming right up. Hey, Julia Louis Dreyfus here. If you listen to me on my Wiser than Me |
1:08.5 | podcast, you probably already know that I'm an investor and an evangelist for the Mill Food Recycler. |
1:14.8 | There are a lot of reasons to love Mill, but for me, it's all about the impact. |
1:19.2 | Keeping food out of the garbage is one of the most powerful things we can do to help the planet every single day. |
1:24.4 | We're talking banana peels, carrot tops, old takeout. When that stuff heads to the |
1:29.3 | landfill, it becomes a huge driver of climate change. If you already compost, great. But of course, |
... |
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