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Side Hustle School

Ep. 3037 - Q&A: “How do I turn being an industry outsider into an advantage?”

Side Hustle School

Chris Guillebeau / Onward Project

Business, Entrepreneurship, Careers

4.83.3K Ratings

🗓️ 25 April 2025

⏱️ 6 minutes

🧾️ Download transcript

Summary

How do you turn being an industry outsider into a strength? In this episode, we explore how to practice creativity while building trust and credibility with customers.

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.

Show notes: SideHustleSchool.com

Email: [email protected]

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com

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Transcript

Click on a timestamp to play from that location

0:00.0

Lemonada.

0:02.7

I got a cool question from a listener named Beatrice.

0:14.0

She launched a collection of scarves, like statement scarves, and she has no background

0:20.0

in textiles.

0:21.1

She was just like, this would be a cool business for me.

0:24.4

What can I do?

0:25.5

You know, how can I leverage the other skills that I have?

0:28.5

So she took an unconventional approach.

0:30.3

This has been a selling point for her.

0:31.7

But she's also worried about how to reassure customers that her products are high quality

0:36.0

and worth their trust, since this

0:37.7

isn't her background. So if you're in a situation where you're trying to break into an industry

0:41.4

where you don't have formal training, it can feel intimidating, but sometimes that perspective

0:46.1

is exactly what sets you apart, right? So how do you turn being an industry outsider into an

0:51.6

advantage? How can you use that outsider status as a strength?

0:55.9

Let's talk about it. That's today's question. Welcome to Saitistle School detailed version and my

1:00.3

answer coming right up. Hey, Julia Louis Dreyfus here. If you listen to me on my Wiser than Me

1:08.5

podcast, you probably already know that I'm an investor and an evangelist for the Mill Food Recycler.

1:14.8

There are a lot of reasons to love Mill, but for me, it's all about the impact.

1:19.2

Keeping food out of the garbage is one of the most powerful things we can do to help the planet every single day.

1:24.4

We're talking banana peels, carrot tops, old takeout. When that stuff heads to the

1:29.3

landfill, it becomes a huge driver of climate change. If you already compost, great. But of course,

...

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