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Lemonada. Lemonada.

A cookie ATM becomes a pop-up hit in Oakland, California.

Welcome, friends. What's up, everybody? Welcome to

Sighthustle School day two of a brand new year. This is episode 2,924. That's right. We have been going

for a while. This is our eighth year. But I'm always excited when a new year rolls around,

because it just kind of gives all of us some momentum, helps a lot of people think differently about what they want to do

with their gear and what their goals are. Or maybe you just treat it like a fresh start, which I think

is awesome as well. So here's what we're going to do. This is a segment called Throwback Thursday.

It's one of our most popular segments. So we are bringing it back. We're going to modify some other

things, as I mentioned yesterday, and you'll hear a couple new segments coming up in a couple days. But today, Throwback Thursday is where we take an in-depth look at someone whose story

has evolved since we first featured them through the wealth of episodes, almost 3,000 now.

So today we're going to hear from two late-night bakers who created Oakland's first cookie ATM.

In fact, that's the update. They were doing some other stuff

before. And here, one of them will share how the bold experiment evolved into a thriving pop-up and

DIY cookie kit business. I love creativity. I so respect all the cool things that listeners and

other folks out there are doing for everybody in our community and elsewhere that are just

kind of making things happen.

So thank you for sharing your ideas with me and thank you for being part of the show.

Let's hear now from Ella. Ella is one half of the cookie baking duo in California. I'll be back at the

end with a few words of wrap up. Hi, we're Ella and Sam, partners in life and baking, and our side hustle started during the 2020 lockdowns in Oakland, California.

It began as a simple idea, baking cookies late at night and selling them via Instagram DMs.

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