Welcome to the Financial Advisor Success Podcast, where you go behind the scenes with

financial planner, speaker, and consultant Michael Kitsas to hear stories of how leading financial

advisors navigated the inevitable challenges that arise on the path to success and get insight

from leading industry consultants about how to break through to the next

level in your advisory business. And now here's your host, Michael Kitsis. Welcome, everyone.

Welcome to the 283rd episode of the Financial Advisor's Success podcast. My guest to this podcast is

Seth Schreter. Seth is the founder and CIO of Mission Wealth, an independent

RIA based in Santa Barbara, California that oversees nearly $5 billion in assets under management

for more than 2,000 client households. What's unique about Seth, though, is how he and

Mission Wealth have grown through the years with mergers, but not just for the sake of acquiring

assets, but instead with a mergers and integrations approach

to essentially hire by acquisition or aqua hire

financial advisors and their team members

to get the additional staff to scale missions' own on-growing growth engine.

In this episode, we talk in depth about how Seth and his firm leverage

what they refer to as M&I, short for mergers and integrations,

and their approach to aqua hiring top talents, especially advisors with an entrepreneurial mindset, to scale up their advice teams and other key roles in the firm.

How Seth and his firm attract that entrepreneurial talent into an employee role by offering diamond teams, dedicated departments,

internal succession plans, and most importantly, partnership equity opportunities.

And how Seth and his firm also leverage multiple channels of growth to provide clients to their

expanding base of advisors, including the use of custodial referrals, centers of influence,

and digital marketing to maintain their organic growth momentum.

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