Ep. 228- 📊MOST IMPORTANT Metric to Track? 🎅SECRET SANTA FAIL! Ask Us ANYTHING

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5 • 715 Ratings

🗓️ 27 November 2024

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of Do This, Not That, host Jay Schwedelson discusses why email database growth is a crucial metric that marketers should prioritize beyond cost per acquisition. During the "Ask Us Anything" segment, he delves into the significance of tracking new email subscribers, understanding database decay rates, and how daily monitoring can enhance marketing strategies. Jay also shares a humorous anecdote about his company's experience with Secret Santa and why he decided to discontinue t...

Transcript

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0:00.0	Welcome to Do This, Not That, the podcast for marketers.
0:14.4	You'll walk away from each episode with actionable tips you can test immediately.
0:19.9	You'll hear from the best minds in marketing who will share
0:22.7	tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos
0:29.9	that is our everyday. I'm Jay Schwettleson. Let's do this, not that.
0:46.7	We are here for Ask Us Anything from the Do This Not That podcast presented by Marigold.
0:48.2	This is our super short episode.
0:48.8	We're all week long.
0:49.7	We get in questions.
0:50.9	We get in work questions.
0:53.0	We get in super ridiculous questions.
0:54.3	And we try to tackle one of each.
0:59.3	If you want to submit one, you go to joshwetelson.com, click podcast, let's ask us anything.
1:01.1	And we love questions.
1:03.4	So let's do the work question first.
1:06.5	We got a question in from Brian from Jericho, New York.
1:07.4	No way.
1:09.8	That is where I grew up in Long Island.
1:10.8	What's up?
1:13.7	I moved when I was 15 down to South Florida.
1:17.1	So I went to high school in New York, high school in South Florida, Jericho Rocks.
1:19.0	Brian, what do you have?
	...

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